we are living in a world of an abundant amount of opportunity you are constantly being hit by opportunities left right and center and challenges and your mindset is how you react to those opportunities and [Music] challenges all the biggest breakthroughs happen when someone has questioned something shifted it and then people go why didn’t I think of that right like that that that’s something that anyone could have thought of but it comes down to basically quality like you say not of the answers but of the questions that we’re asking everyone can have these mindsets no matter if you’re in the hardest most difficult situation you can see the world through these eyes we’re constantly training our neuronet you can’t have two mindsets at the same time so if you can actually shift from what you are to what’s actually going to like to think differently that changes everything your mindset it matters choose it develop it hang out with the right people what’s on your walls what are you reading what are you watching mindsets matter please these it is one
[00:01:01] of the greatest things that you’ve got welcome to moonshots I’m here with a dear friend Roger Hamilton he’s the CEO of Genius youu the genius group I’ve been looking forward to this conversation for quite some time we’re going to go deep into mindsets which as you know I believe is the single most important asset that an entrepreneur has Roger welcome pal yeah good to be here yeah thank you for flying in from the other side of the planet to be here uh where were you yesterday Warsaw I was in Warsaw in Poland Europe and then we’re going to be around the US for the next couple of weeks and then off to Asia yeah well thank you for being um your first visit and your first meeting uh you know Roger you and I have played jazz on mindsets and so I’ve been excited to really share uh how you think about it you know the experiences you’ve had how you teach this when I’m explaining mindsets individuals the the
[00:02:00] example I use is okay think of the single top leader on the planet the best entrepreneur on the planet you know was it you know Elon Musk was it Muhammad Gandhi was it you know Martin Luther King whomever it is and ask yourself what made them successful was it the money they had was it the technology they had the friend Network they had or was it their mindset and of course everybody says their mindset my next comment is if you believe it’s their mindset then what mindset do you have right if mindset is that important of being a successful leader a successful entrepreneur and then the next question is where did you get that mindset um what mindset should you have for the decade ahead so there’s seven mindsets I want to talk through with you today and you may call them other things uh but let’s run through number one a gratitude mindset uh a curiosity or growth mindset a moonshot mindset uh number four an a abundance mindset number five an
[00:03:01] exponential mindset a longevity mindset and a purpose-driven mindset so I want to jump into those and if you don’t mind let’s dissect them what are they why are they important what examples do we have uh does that sound good I think it sounds good I think one thing before we jump right into it which you and I have talked about as well about how much you can not just be defined by your mindset but that you can change your mindset I think that’s the really important thing too that’s the most important thing if you if you come away from this podcast with out learning tools and committing to upgrading your mindset then you know you’ve wasted your time yeah exactly plus everyone has a mindset the only thing is you may not be aware of what your mindset is because you got it from your parents you got it from school you from some other area and and there is a distinct link between mindset which is how you’re perceiving things or what you’re believe in uh worldview which is
[00:04:00] what then starts showing up around you sure and then the Paradigm right the Paradigm you live in which isect and and and they affect each other if you go into a new paradigm you you’re with a group of people that have a totally different way of thinking about health for example then your mindset will start changing as well naturally because you’re already around other people who have different beliefs and thinking in different ways right um and and if I could start with the quick story which I I use quite often to show um the blind spots of mindset this is a uh basically a case study from Stanford University when the MBA students were basically given an exercise uh 2 hours here’s an envelope with $5 MH uh maximize your money and what was super interesting after 2 hours when they came back was some people had actually lost their money uh other people had made a little bit um but there was others that made thousands of percent on their money in fact the top one was over $1,000 right so so what happened that allowed different people with different mindsets to think differently anyone who started with the money said how do I turn the $5 into six or seven they always failed
[00:05:00] right because they were starting with the fact that they thought the value was of $5 um there’s one group that came back and they had made about $200 because they figured well what we’ve actually got at two hours right that’s the that’s the value that’s the asset exactly so let’s go out and use that two hours uh we’ll go uh uh to where the bikes are in Stanford we’ll basically charge people to pump up the tires uh but we won’t tell them how much this was just donation right so they got a couple hundred uh there was another group that got I think it was like 3 or 400 they said well what’s the true value here well the value is that we’re actually coming up to Chinese New Year uh and a big thing is giving out um oranges right so we’ll go to all the Chinese restaurants we’ll go to all the people out there who might want oranges uh and we sell them at a premium right so they ended up basically you know going out there you know taking $5 getting some oranges and then just buying more oranges and making a whole bunch of more money the the ones that made over $1,000 they said the real value isn’t the two hours is the fact that we had to come back and present to the class and they basically took their 5 minutes when they came back to ban and they got a sponsor who wanted that 5 minutes to talk to all
[00:06:00] the students and they basically then charge that right so so to me that’s a perfect example of mindset because because it starts by what are you seeing or value how are you thinking about things it links into abundance and links into growth curiosity mindset um but once you realize this changes your whole reality depending on how you’re thinking about things and you and I have both had experiences with Incredible entrepreneurs where we go whoa that they’re thinking about things totally different from the way I’m thinking about it I need to recode my own thinking so that I also can be oper love that you know we’re living in the day of uh of neuron Nets and artificial intelligence and interestingly you know our brains are neural Nets and uh you train a neural net by showing it example after example after example and it builds weighted uh elements of the neural net and the challenge becomes to realize that we’re constantly training our neuronet and what examples are you showing it right so if you’re hanging out with people who have a very linear
[00:07:01] mindset incremental mindset um that’s typically how you’ll think and if you’re hanging out with the Elon musk’s of the world you’re thinking how do I go not just 10x bigger but a THX bigger right it’s the difference of that example at Stanford so I think let’s talk one second before we jump into the mindsets of how do you shape your mindsets um so the first thing we’ve said is who you hang out with mhm I think that’s one of the most important the old adage or the average of The Five People You spend the most time with right so asking yourself okay who am I hanging out with and are do they do they reflect the kind of mindset I want to develop yes uh what else shapes mindsets uh I think one of the biggest ones is the unwritten rules it’s a game you playing uh uh I still remember a really great um uh conversation I had with Lyn twist who wrote the soul of money she said up patch mama uh which is uh an alliance to help the rainforest and she said one of the biggest challenges is we think the
[00:08:00] education system or the government or the media are affecting our mindset which is true but parents themselves can actually have the biggest impact so she gives this great story about like um most kids when they’re young they love playing they haven’t yet learned about lack uh or or the lack mindset um you know Johnny’s going to the uh birthday party super excited the music’s on he’s dancing thinks this is fantastic the adults all put out these chairs in the middle of the floor he goes What’s Happening Here uh and then suddenly the Music Stops and everyone jumps in the chairs goes this is a great game I love this so he then goes and sits in the chair as well then the music starts again everyone’s dancing so he gets up and he’s dancing and then the parents come in and they take a chair away and he’s like what just happened there’s not enough chairs anymore and then basically the Music Stops and everyone jumps in a chair and he jumps in and poor Sally doesn’t get a chair she’s like she didn’t got a chair and it’s like sorry Sally you’re out right so he’s like okay now I know what the G is right and so then the music starts and another chair goes and this keeps on happening he keeps on jumping the chair until at the end it’s just him and his best friend
[00:09:00] John and they take a chair away there’s now only one chair and John is no longer his best friend right it’s like it’s like it’s like we actually get taught lack mindset without even knowing it and then we think there’s not enough there’s not enough money there’s not enough opportunities there’s not and so we then end up in this energy where we have to realize that’s what’s really going on and then reprogram and rethink well what is an abundance mindset as an example which is the opposite and realize that you can’t have two mindsets at the same time so if you can actually shift from what you are to what’s actually going to lie think differently that changes everything right yeah and we’ll talk about that you know I’m in the middle of reading uh uh the biography that just came out on Elon Musk all right yeah and you know just learning about his childhood and I’ve known Elon I mean very well over the last 23 years and you know I’ve experienced his demon mode I’ve experienced the various personalities and how driven he is and it’s so clear looking at that you know it’s interesting like I have two
[00:10:01] 12-year-olds and as we’re raising them you know a lot of the most successful people on the planet went through a lot of hardship when they were kids yep I mean serious hardship and and Elon is is you know nine out of 10 there and when we coddle our children and protect them we’re not doing them a favor we’re not giving them uh that particular set of experiences to understand that the world is filled with challenges and how do you actually take advantage of those challenges or navigate those challenges so we talked about um your parents we talked about your friends uh obviously I talk about the crisis News Network and the constantly negative News Network and the you know the news do you watch the news no uh I I I create my own news through my uh different Twitter lists where I choose who are the people I really uh respect and care about their opinion and I’ll use that as a news 100% not the the mainstream media cuz it’s just getting
[00:11:00] crazy out there so what else uh what you watch what you read I think the entire economic system I mean the the fact that we are uh the the whole of the current economic system we have was designed like if you actually go back to the whole concept of even the word economy which means to economize right it means to actually be managing scarce resources uh and with that everyone I need to have a job because that’s the way I get money you know I need to uh uh basically fight over you know um you know the limited Zero Sum games that are being played right whether it’s you know trading on the stock market where the only way I win is someone else loses or um you know chasing for a job where a thousand people the same job as well right and what country you’re raised exactly exactly I mean living in baliy which is where which is where I I when I first met you I’d been living there for like 10 years um a totally different mindset and an energy I still remember when we had a uh an entrepreneur from Netherlands who came out and he says look I really hope when I’m here I’m going to learn much more about how I can make money we had like these entrepreneur programs that our Resort there and um I said maybe you’ll have a
[00:12:01] whole different relationship with money once you come out here and he goes what does that mean I says well just wait and just see what we go through the next morning at breakfast he comes over and he goes I’ve had an Awakening already we’re like what are you talking about he goes Roger was saying yesterday like I’m going to have new relationship money I didn’t even know what that meant but then I went down to the market on a walk this morning down at the village and and I saw the bananas there and like in Europe if you wanted to get like a bunch of Banaras it’s going to cost you Euros to get that whereas here it’s like cents it’s like incredible I realized I didn’t even need all that money because it’s so cheap to basically even just live here that suddenly what am I even chasing and I go that was your learning goes yeah I said well what happened he goes well I bought the bananas I said but there’s banana trees out back so what’s really interesting is that when when you are in certain parts of the world you straight like travel is one of the best things right because you go to a different part and you realize you have a very different mindset many of the things that I know we’re talking about today abundance mindset um even moonshot mindset you what is it that makes people think you know differently
[00:13:01] obviously if you’re an entrepreneur and you’re going to you know before it was Silicon Valley now it’s the likes of like you know Texas Florida uh the hubs of Entrepreneurship um you’re going to be around other people that are thinking in that same way but the actual system is also set up in a way to reward it as well so the incentives that are designed and how they’re set up um education is going through a massive change you mentioned Elon what he uh what he put as a Genesis for ad asra his own school for his own kids was very much about okay how you become purpose— driven in your learning those kind of things so I think what’s really magical today is that we’re having more and more of the top leaders and entrepreneurs in the world um openly sharing what they are learning and the way they’re thinking or how they’re seeing things right and that just makes a huge difference uh because it means that we can all start seeing how they’re getting the results they’re getting through having a different mindset and then it’s up to us to choose if we want to make that shift ourselves as well yeah you know I think one of the important things that people need to realize is we are living in a world of
[00:14:00] an abundant amount of opportunity you are constantly being hit by opportunities left right and center and challenges and your mindset is how you react to those opportunities and challenges and the same thing going to one entrepreneur versus another entrepreneur have a completely different outcome based on it one of my favorite examples of this is uh I remember showing this in the early days of abundance 360 uh was a video in taken in a high school there’s uh like a 12th grader walking along it’s Halloween and he’s walking by a a trash bin and I out of the trash bin jumps a person with a scary mask on to go boo and what you expect is the person walking by to like you know get scared and and pull back instead he punches the guy in the face okay yeah seen that one do you remember that and it’s like okay that’s a very different mindset how you react to things right so you know most people
[00:15:01] would be scared by that this guy is a a fighter whatever it might be and his reaction to fear is to attack mhh and all of that is wired into your neural network so as an entrepreneur if you’re hit by some massive challenge do you cower or do you actually go on the attack and you know and fix it and so that’s going to be discussing today I think the importance of these mindsets um in creating the neural net you want in the world to take advantage of this exponential growth we’re in the midst of yeah um anything else before we jump into our first mindset I think one of the interesting things about even ordering the mindsets was um I was having a conversation with you uh about what I spent my life on which is really thinking about Consciousness itself like like the fact that we have these different levels of consciousness that we can all see or experience when we meet different people and questioning
[00:16:01] well to what extent is there a hierarchy to these um obviously with you know pavlos hierarchy of human needs he’s you know he’s like looking at where we are in our lives and what we need to do before we do the next step right like okay physiological safety you’re talking about like you know fight a flight um you know do we have first of all our needs met and then do we have the safety and then do we have connection and then uh getting into recognition and and and self-enlightenment and these you can’t be starting from the top cuz if you don’t have the safety at the bottom then you have that challenge and what’s really interesting is that in my experience the mindsets at every single level of those uh almost always by default ends up being the one that doesn’t serve us for whatever the reason and for us to then consciously having to shift our mind shift shift our Paradigm so that what we thought was difficult becomes easy right and actually moves to Next Level and I know that order we’re going to go through actually links in with um what I call basically the the the the wealth Spectrum or the talent Spectrum which is these levels of consciousness which is super interesting
[00:17:00] because then you can almost start at the right level and then move up and go oh that’s why that mindset is super important to have because if I don’t have that one this third or fourth one later is going to be really difficult to to jump up to as well so just that final thing that sure I’d love to go a bit more into what that looks like and why it’s in that order and for each of these mindsets I really want to dig in uh to you know why it’s important and what you can do to develop it exercise it right it’s not like going to the gym once and doing one set of reps and assuming that you’re going to be fine these are mindsets you cultivate and you say I’m going to focus on and it needs to become second nature a lot of these mindsets that I’ve been developing over the years and you have too um like the abundance mindset wasn’t something I always had and it was something that I developed over time uh and it’s become second nature now and everyone can have these mindsets no matter if you’re in the hardest most difficult situation you you can see the world through these eyes and let’s begin
[00:18:01] with the first one um which is one that I think everybody has heard of everybody hopefully has played with um but may not be living in it which is a gratitude mindset so let’s define a gratitude mindset how do you define it so the way I and the reason this is for me is so important that it’s the first one is that uh a default for many of us especially because of the world we’re living in right now is one where there is fear where there is this uh idea that we don’t have enough or that we’re not enough um this idea that we are in some way lacking yes uh and so if you start thinking okay so this idea of um and and by the way this isn’t just from the point of view of feeling you don’t have enough is feeling you deserve something that you don’t deserve so fundamentally entitlement right like the entitlement mindset which is why we’re talking about opposites here right every mindset has an opposite opposite so in a way gratitude the opposite is entire I deserve this thing I should have this thing I don’t have it right that’s not fair that person has it I don’t so
[00:19:00] effectively the opposite of gratitude is Judgment it’s judgment where you’re basically having a negative charge against someone or something because you’re fighting against that right kind of like the victim mindset um whereas gratitude sudden it’s like oh there is enough so I’ll give you an example if you wake up in the morning and you need a job right and you basically say all right like I’m not happy today because I don’t have a job more importantly I’m going to spend today going out looking for a job right that’s a totally different thing from wak up in the morning and going wow I had these incredible skills to do web design uh that’s an incredible opportunity for someone the fact that I have this set of skills that are available right now right so I’m going to go out and I’m going to give that opportunity to someone right or I need money for my business okay no I’ve got a great investment opportunity for someone totally different way of thinking about it so starting by saying well what what am I grateful for today knowing that whatever your biggest problem is is actually someone else’s biggest opportunity right so what is it that I have to give because there’s a limit to what I can get but there’s no limit to what I can give and what you can give is what you’re grateful for for right so starting always from that place means
[00:20:00] you’re starting the day already having one uh and I remember hearing this from Tony Robbins who basically was like saying the most important starting point is having a gratitude mindset because it starts you not being at a disadvantage to the World by having nothing to give and feeling that everything should be coming your way and it’s actually the opposite that’s beautiful uh you know we have to realize that when you’re exhibiting a specific mindset it’s either attracting people to you or it’s pushing people away yes right and a gratitude mindset where you’re coming at and you’re like it’s I woke up I have a roof over my head you know I have a family that loves me I have an education all of these things and feeling grateful that is something which in a conversation with someone else comes across people like hanging out with grateful people right no one wants to hang out with someone who feels like I deserve this I need this you owe this to me I mean that instantly defeats you
[00:21:01] before you even start yeah what’s also really interesting is that when you look at people who are super successful who get to level of success whatever they choose success to be is that is that point at which they already chose um to have it before they had it like so I remember yeah I remember uh like this is when I was very early 20s and I was like I going to be successful in life and I was I was listening to one of these CD sets which was from uh you know one of the classic motivational speak and and he was like are you the kind of person who is constantly saying I’m going to be successful one day that I’m going to make it one day and I’m like yeah that’s me that’s me and he goes well if you are you’re never going to be successful I’m like what why why not he says because if you wake up every day being the person that’s striving to be successful well then the universe is going to basically deliver that to you and you’re going to go through the next week the next month being that person trying to be successful which means you’re not successful right but if you instead you basically said I’m grateful already for the success I have in the journey I’m on you actually already start operating different you you don’t you’re not in a
[00:22:00] in a energy of needing right or grabbing you’re in an energy of offering or giving and so you’re going to meet with the right people they’re going to respond to you totally differently we all know that if you want money from the bank they’re only going to give it to you when you don’t need it right so it’s like I I keep on saying that righta exactly and and and on on this point of of because I think there’s some really interesting um exercises I’m sure there’s some you’ve done you could share I have some that I do every day actually to really reset and make sure that I that I especially if you you are growing your success the biggest challenge of not having a gratitude mindset or not reminding yourself is your fear of loss of what you’ve got like oh I can’t risk it because I might lose this thing as opposed to like realizing no it’s the value you have for tomorrow which makes a difference um I was in uh Hong Kong uh uh this was uh decades ago and Richard Branson was um was visiting and he was in the same Hotel the r cartton that I was in uh and he was doing this big Stunt by the swimming pool because they had just launched their London to Sydney
[00:23:00] um Virgin Flight M and I was thinking wait hang on why is he in Hong Kong which has nothing to do with either London or Sydney and the flight doesn’t even come through Hong Kong there must be something he needs right but I knew that if he needs something he never ever shares about him needing something based on him saying I need this can anyone help me because you never get what you need instead he’s going to be basically sharing what he’s grateful for right he’s going to be sharing what he’s offering and then from there he’s most likely going to get it so I listened in to what was sharing and he did the whole stun way he through the Stuart SES in the swimming pool then he jumped in himself and then when they said well why are you in Hong Kong he says well I’m so grateful that we’re able to go to all these different International places it’s fantastic to see and I’m also very grateful that Virgin Mobile is now launching in China and that we’re going to be having all these incredible partners that are going to come join us and if you happen to be someone in the industry who would like to connect with us we’re here in town so he basically his big need was the fact he needed Partners in China but the whole thing was based on his gratitude and on what he was offering and so of course he then was able to attract it far more effectively so let’s talk about gratitude practices because I I think
[00:24:02] you can you can flip your mindset from lack to gratitude in a heartbeat yes uh it really is that fast uh you know a few different practices uh that I’ve played with is you know I do this actually at night when I go to sleep is thinking back of what were the three things from the day that I was most grateful for and it’s a beautiful practice to put your mind at ease in the day typically it’s amazing it’s not about a business deal it’s typically about my kids it’s about the basics of life you know I’m in good health my my children which went to the Dodger game last night love that um the other thing is in the morning when I meditate uh I have played a game where I said can I be 20 or 30% more grateful and happy today mhm just and like and so when I’m encountering people it’s like just just being that much more grateful
[00:25:00] and happy and the two go together what about you what do you play with as gratitude practices one thing I started in my 20s and I still do it today is a practice of eight questions which I asked myself in the morning and and I might be on a run I might be uh uh basically in meditation I might be you know having my breakfast but I’ll always take the time to do them and and I use questions rather than any kind of Mantra because I never know what the unconscious is going to serve up but the questions um help me direct myself into different areas where gratitude can show up so um the first the first question that I I ask myself um is what am I grateful for which is an obvious one right so there’s always going to be something that shows up uh if things are tough like oh everything’s going wrong sometimes I’m grateful for the learning that’s coming out of that right but there’s always going to be something you’re grateful for um the second thing that I ask is who do I love and I find that’s a super interesting one because it’s another form of gratitude right but it’s a stronger form and what’s super interesting about that is you I have a rle uh I think most most of us do if you’ve got some crazy or mad email that
[00:26:01] comes through and it’s like you want to just like answer back at this person who is creating an issue and then you realize wait no I’m going to sleep on it right and the next morning by the way that’s always the right answer always the right answer exactly always and then when the next morning it’s like who do I love sometimes they’re the ones that show up it’s like oh okay and then you realize there’s a whole different way to deal with it right and the third one which is probably that one I find most valuable out of all three of these is why am I so happy and and that one has been super powerful for me because we’ve all gone through tough times in life in fact I don’t see success as something which means you go higher I see it means something you go further out to sea where where the ways get bigger right which higher highs lower lows both ways but if you are able to be navigating in such a way that you’ve got the Horizon you got the balance you’re going to be fine and why am I so happy um there’s always something to be happy about even if you don’t feel happy and that’s a fascinating question to ask right because it forces your brain to to say am I so happy okay no why am I so happy and start to list reasons that self validate fact that you’re so happy
[00:27:01] that’s right that’s right and it’s very difficult to ask that question and not smile right so so so these threee are my my I I talk about showing up stepping up giving back right and you got to show up first which is just have a level of self-awareness of what Paradigm you’re living in right uh and anything that’s not serving you well go say well who else is being happier in the same situation what did they learn from this as well um after that it’s about the rest of the day so the kind of stepping up part I always ask myself uh for four and five and I think even if someone just do does something similar to those first three similar to what what you do where you’ve got to focus at it that already totally changes your state um the next part which is the the the the stepping up part I asked two questions what am I committed to uh because this is not a to-do list it’s just a commitment right like what is that commitment uh and how committed am I right which is always a percentage right because sometimes I’ll be committed to something but it’s just not fixing itself or not sorting itself out uh and I realize often it’s because I’m not as committed as I think I am so that just helps me without any to-do list or any action to just be present to what my direction is and then my final questions
[00:28:00] are all about kind of the whole giving back part I ask what is my intention today so that’s why I do at the beginning of the day intention is not again about actions it’s about putting it out there like in terms of the energy like if you know if if you’re scowling all the time you go around wonder why no one’s smiling at you right it’s because you’re putting out there the negative energy you’re going to get it back as well but you put out the right energy of intention and sometimes that intention actually the one after that which is what is my wish which is how’s the going to give back uh bu Miss Fuller he has this concept of lag where he says there is a lag time between thought and manifestation and if you’re on the right Journey if you’re Purpose Driven uh you’ll get rewarded very quickly right my intention is that I get the right person who’s going to come help fund uh my project they might just call me during the day right if I’m on purpose if I’m not on purpose it’s like going against the current I might have to wait months and I’m still not going to get that call so I can then help guide myself on that and then the final question is why am I here right and that is a very much a Purpose Driven question as well and we’ll we’ll dive into
[00:29:00] Purpose Driven which is one of the most important you know uh try and experiment uh if you’re listening to this enter your next business meeting and begin with gratitude begin with why you’re so grateful to have this meeting to have the opportunity to get to know this person or grateful about how far you’ve come people love hanging out with grateful individuals instead of coming at it from what you need and what you want it’s a transformative change in the tenor of the conversation absolutely and especially relationships family in relationships 100% coming to it from the point of view of that gratitude otherwise you you’ll be always focused at where things aren’t right as opposed to what’s already exactly where it’s meant to be it’s it’s a concept called being in the gap which is you know if you measure yourself on how far you’ve come versus how far you want to go which can be infinite right it’s uh that ratio is really important I mean one of the things I do in the morning to to have be
[00:30:02] in a grateful State um is I will look at all the things I need to do during the day uh and I will say these three are the most important if I accomplish these three things then today is a massive success y right instead of at the end of the day all the things I haven’t done so set yourself up for a win and to be grateful at the very beginning of the day uh two two final things I think are really important uh around this concept of gratitude and practice which is uh first of all it’s as much about what you don’t do as what you do so for example if you go through Mantra and then you straight away get onto social media right guess what right like the whole of what the algorithm works on is conflict right everything is about who’s dissing who right who’s mad at who right the opposite of gratitude right no one’s like nothing about gratitude is showing up on on the top of social media so if you want to see conflict if you want to see all of the things that make people feel they deserve more or things aren’t right or that person’s wrong you’re
[00:31:01] going to find it there right so that’s a really important thing as well have that in context later when you’re gathering information or when you’re connecting to people and realize you know that’s where you basically better have your armor on already cuz if not you’re going to B to go into battle and you’re going to get whacked from the side right that’s one thing super important it’s protecting protecting your mind exactly exactly it’s it’s you know we’ll talk about longevity later you know I’m very careful about what I eat right and at the same way I’m very careful about what I let into my mind what conversations what uh you know what’s on TV who I’m hanging out with all right uh our next one curiosity and growth mindset love this one how do you define it so for me the uh Carol Direct’s book mindset which is all about the difference of a growth mindset versus a fixed mindset is everything to do with the fact that if you’re stuck in a situation and you have the opposite of a curiosity or mindset which is a fixed mindset there like this is the only way
[00:32:00] or this is the only way I know you’re constantly going to get stuck because you have no flexibility in the way you’re thinking or you think there’s only one right answer uh unfortunately a lot of the education system is built this way right it’s like fixed mindset if you get the right answer you get an A if you get the wrong answer you’re going to fail right um as opposed to the Curiosity mindset where it’s not about needing to uh know in order to do right you’re not going to you’re not going to learn how to write a bike by reading a book on how to write a bike right you’re going to need to do in order to know right so that’s more the entrepreneurial mindset which is I’m not going to actually know the right way unless I actually experiment try new things out and whatever was the way things were working this is why we see multinationals collapse because what the model that did work especially in fast Changing Times it no longer works and if a board has a fixed mindset that business is going to collapse so understanding that the Curiosity and growth mindset is probably something that maybe 50 years ago when you had a stable job when companies were going to be around forever um wasn’t as important whereas today it is essential
[00:33:02] because it’s how you then find the the best answer which is going to be different from what it was yesterday yeah the world actually valued uh a fixed mindset it valued knowing how to work on the assembly line and do a b and c and I don’t want you to deviate I don’t want you to be curious about what’s happening the other side of the factory I want you to do ab and C over and over and over again and this is our educational system today we want people trained to the test we don’t want them to be you know their minds wandering about what else is going on it’s interesting you know a curiosity and growth mindset today is enabled uh to a large degree because of our ability to experiment you know there was the tyranny of certainty uh I going to explain that the tyranny of certainty was uh in the old days you would hire a consultant who was certain about how to Market something or certain about who will want a particular product and that’s the best you could
[00:34:00] have done back then today I don’t care what the expert says you know I Define the expert is someone who can tell you exactly how it can’t be done I want to run the experiments I want to try a thousand experiments and actually see who wants what you know this is Amazon this is Google this is every tech company out there your ability to rapidly experiment and try a thousand different you know flavors of a product to find out what people want because a lot of times people don’t even actually know what they want that’s right that’s right and and the there’s a level of humility humility is linked to gratitude as well so if you don’t have gratitude or that energy which is that there’s already enough that I don’t have to hold on to all the best ideas or I have to be right which is one of the worst Parts about you know not having gratitude which means that you then are like well I don’t want to look stupid so I better pretend I’m right when I’m not I still remember my first Mentor when I was 19 years old I I I’d never met a millionaire before this guy was from um Columbus of Ohio and I was at Cambridge University at the time trying to start up my first business uh this guy his
[00:35:02] name is Mike Brony he came out to see me in in um in our little business where we had all these students creating like these maps with little logos for that were getting companies to charge to be on the on on the maps and and we thought we’re doing pretty good growing it but for sure there was so much I didn’t know and I was getting really stuck in the business and uh he looked at what I was doing and he says you know Roger I don’t think you’re ever going to be successful cuz every time he was he was giving me a suggestion I was like no we thought about that already right we we done we tried that already so he goes I I don’t think you’re going to be successful and and I said well why do you say that and he says because you’re smart and I go what do you mean he goes you’re smart you’re from Cambridge you’re smart you know all the answers already and I’m like uh okay well well how did you get successful and he goes well I got Successful by knowing I’m stupid like CU if I’m stupid that means I’m never going to think I have the right answer right and even more so I’ll be hiring smart people like you to come up with all the answers for me right I love that and I was like okay that’s a whole and so true always hire smarter people than that’s right I mean the Curiosity mindset today is so critically important
[00:36:01] because you can know one of the things when I drop my kids off from school at school in the morning they’re sick of me saying this but I say ask great questions right I think the ability you know the Curiosity mindset the growth mindset is one that is always asking questions and you know the day before something is truly a breakthrough it’s a crazy idea and I just I want I heard that first from Bert Rutan um who who had built spaceship one that won the unar X prize and built spaceship 2 that Virgin Galactic is using and I was like huh the day before something is truly a breakthrough it’s a crazy idea I said that fascinating because if it isn’t a crazy idea then it’s an expected incremental Improvement but if it is a crazy idea then um then where inside your organization are you trying crazy ideas where are you playing with crazy ideas where are you curious enough to say well what if you know we don’t
[00:37:00] actually build bookstores anymore and we only provide books online could that could that work uh and most breakthroughs most new business models and business models for me are where the real you know juice is in as an entrepreneur um are experiments that people try and say ah look there’s a signal here and I’m going to try a little bit more and try a little bit more but you need to have if you’re in a fixed mindset you’re going to just keep on doing the same thing that was always done you’re going to depend upon the expert consultant uh and you’re not going to go and try you know things that that people knowingly believe will never work yes yes I I think there’s also a kind of really interesting sequence that that that leads largely to a fixed mindset which when you reverse it creates more of a curiosity mindset just in terms of like a you know an actual process that people can follow that I found works well for entrepreneurs um
[00:38:00] the three C’s right that basically when you go through the normal education process where there’s like here’s a recipe don’t deviate just do this thing which is very much fixed mindset um it almost starts by saying okay first thing you need is you need Clarity right so like okay if you don’t know how to do that math exam start by reading the book and getting Clarity right um okay now I got clarity now I can take the next step so what’s the next step next step is certainty certainty that I know the answer right so until I get sorry I can’t make a decision um number of times you know you’ll you’ll be with someone and and they’ll have you started the business yet well I haven’t started yet cuz I’m still trying to figure it out I’m still trying like like so so you get stuck on that first part because there’s no Clarity um after you get certainty which is absolutely I know exactly that I can do this now you can commit to doing it right now if you actually look at anyone who’s got a super high curiosity mindset it almost starts the opposite way around it starts by having the commitment first like I love the story of Elon Musk where he’s like I’m going to figure out a way to get to Mars no matter what right and how are you going to do it I don’t know yet right uh Richard Branson right I’m going to find
[00:39:00] a way to basically go some how am I going to do that I remember you telling the story when you were launching the ex prise right and he was like well I don’t know how I’d do it but I know that if I come and see who’s one I’m going to have the right person who can come and work with me on that right but that first part which is saying okay let me just start with certainty even in the face of uncertainty like I I this is what’s going to happen I’m going to get a commitment towards this and the fact that it’s it’s not about whether it’s going to happen it’s just a matter of when right like this might take a little longer and my experience is that those who are successful it’s because it’s not an opportunity that might happen it’s an obligation that must happen right the moment you’re like okay burn it’s burn the ships it’s commit to go that’s right like you some people have a health scare where suddenly they realize I got to change my health and then they’re so committed to changing it they start getting very curious very quickly as to what they don’t know because if you don’t have that commitment you can be curious but still not committing you go off to somewhere else once you got the commitment then the certainty draws other people in other people will come along and say well then then then I’ll I’ll help out on this as well right um I still remember when just talking about
[00:40:00] Richard Branson uh went to necar Island once I know we’ve both been there when I uh when I went I had never met Richard before I was part of one of these um entrepreneur groups and I was all super excited to meet him uh and uh it was like in the middle of the day we were going to have dinner at night uh and I went down to the beach bar and Richard Branson was there right and he was just here like having like oh okay so I went up and said hi Richard I’m Roger and he goes oh where you from I said from B uh he goes oh have you you know about the Green School Green School uh a school there that I was the um chairman of the board in I was like yes I’m the chairman of the board I’m super into the green school and I know you’ve been there and he goes absolutely you know I’m trying to figure out at the moment how to make Bion unite which is a charity think more entrepreneurially how how do you do that at Green School have you figured out ways and I’m like well let me tell you what we figured out and I and then I started realizing as I’m talking to him I’ve been here for less than five minutes and I’m giving the billionaire some advice like how did this happen right and and it’s because he has this incredible uh talent for learned
[00:41:01] incompetence meaning he knows answers but he doesn’t come saying I’ve got these ideas he comes with basically I’ve got this commitment of where I want to go uh how would you do it like I don’t know like you know what would be the way and and so so the actual uh Clarity comes by people filling the Gap by saying here’s ways right learn learn in confidence and and so I want to talk about how do you cultivate a curiosity and growth mindset and I think that’s the first one it’s always asking questions yeah right it’s finding people you know success leaves Clues Tony Robbins always says that so who are the successful people that you can learn from uh and also it’s asking crazy questions right we’ll talk about this in the moonshot uh mindset which is okay I understand how I can go 10 or 20% bigger how do I go 10x or a th% bigger yeah you know what is the crazy idea that if it succeeds is going to transform the entire industry and it’s difficult to
[00:42:02] get into that mindset um but I think it’s it’s absolutely mandatory if you really want to go and and transform the world I I I I think that moonshot mindset almost it be definitely becomes easier if you’ve had some small wins on on being curious about things you didn’t know how it was going to work out but then it did work out because you were curious enough and you attracted the right people then the Moon shot becomes easier cuz there’s a very fine line between Visionary and delusional right you know El might say you I’m going to go to Mars and people believe it I say I’m going to go to Mars people wouldn’t believe why because I have no experience act or credibility in actually launching rocket ship so so there is an element of not just internal trust which is confidence but external trust which is credibility where you almost have to earn the right to some extent a number of people I have who will come to me with a massive moonshot and I’ll go okay you still got to build your credibility a bit more to get there which means go be more Curious spend more time around the people that
[00:43:00] actually can get this done yeah uh because often we will we will I I I still remember with my my sister talking about curiosity mindset with my sister when we had a swimming pool I was 7 years old uh and she was always like coming off some really great Dives and so on I figured like I’m going to come off a dive she’s never seen before so I was practicing practicing practicing while she was um at her ballet classes she came back and I said El I want to show you this dive that I’ve got right and so and I even put a name to the dive so basically she’ll go show me so I get on to the swimming pool and instead of like pointing forwards I turn around backwards and then I dive in and she goes oh I know how to do a back dive too and I’m like how did you know that’s what it’s called I I you the name of it right like you can’t know this right and so for many for many of us we we say okay I’m going to go out and change the world but then we haven’t already connected with the other people that already are doing that and realize wow it would be so much easier working with others to do that and and that’s a super important point about about uh gratitude and curiosity leads you to the right people that then makes the moonshot
[00:44:01] possible you know I want to Echo that and expand on it which is uh having the humility to ask right so one of the things I’ve started doing a lot is I’ll go uh into the Twitter verse I still haven’t been able to call it the X verse and ask people what are your practices or what do you do and when you can reach and get ideas from all corners of the universe it’s amazing what you can learn um you know some people say oh my God I don’t want to ask because I don’t want to give away my idea ideas are free the difference between an idea and executing idea is infinite and so being able to you know don’t worry about giving away your idea yes believe me someone else has thought of it a thousand times it’s the person that executes on it that makes the difference yes anything else on the Curiosity growth mindset you think’s important uh I think that the exactly what you just said this whole
[00:45:00] aspect about um being interested uh in letting go because because you have to let go of being right but you also have to let go uh of being the center of whatever game you’re playing so and what I mean by that is if we think about most opportunities or even the illusion of lack even money right like for some people it’s like well that’s fine to say you know for me to go out and do lots of things I had to resources right I just don’t have the resources right now but you don’t need the money if you know the people with the money right you don’t need the resources if you know the people with the resources so so the thing is well how do I build the real Capital that’s important which isn’t financial Capital that comes afterwards it’s actually the social capital people you know or the intellectual Capital the things you know and if you take an ex example like a game of football right because everything’s a game and games have rules and if you if you realize that the people with a high mindset are living in a paradigm which frankly just operate by different rules so let’s imagine you’re looking at the game of football you think the whole point of the game of
[00:46:00] football is to kick the ball right like no point going on and not being able to kick the ball Paul you mean what we call soccer here in the United States soccer soccer here uh but actually we could use American football as well right just even being able to actually just get hold of the ball uh what happens after you go chasing the ball you never get it why because it’s always moving faster than you can get to it right plus people hate someone who’s just out chasing the ball instead of actually being a team player so you get off at the end of the game and you’re like that didn’t work so well right I never got the ball and then you ask others around well well did you get a ball yeah I got a ball how many I got 100 Balls you got 100 Balls right like what about you I also got 100 Balls like what everyone got 100 Balls how’s that even possible right when we talk about someone being a millionaire it’s not like they’re just sitting there holding on to their million it’s the fact that they’ve got this flow which allows them to actually be like you know moving through with the ball passing from person to person and you go oh okay so you didn’t get the ball by chasing it you got the ball by being the opening or the place where it was most valuable for others to be right so that Curiosity mindset is really interesting one CU it isn’t just about what am I trying to solve or what thing am I trying to achieve for myself is
[00:47:00] what’s the actual game that’s being played here what’s the way I could be of value to other people in this game you know I call it the difference of of being able to create a job instead of get a job because if you if there’s someone you really want to work with right like you know you and I went now doing some things together which came from me asking what is it Peter’s looking for you asking what is it Roger or other people are looking for there’s always a way to fit in if the curiosity is about how to be of value to someone else but if starting starting with with gratitude and giving exactly exactly right I I’ll share another story it I learned it early on and um I’ve never ever forgot this so I’m a sophomore at MIT I’m running my first real organization ever called students for the exploration development of space it was a college-based space organization and I was looking to raise $5,000 to be able to uh types set and Print and Mail a brochure right this is before the internet existed before you know computer it was it’s dark ages and
[00:48:01] so I went to a place called Draper Labs which was on the campus MIT and I got a meeting with the head of Draper labs and I went and pitched my heart out to get a $5,000 donation and the guy said I love what you’re doing I’m sorry as a we’re a nonprofit we’re not allowed to make donations um and you have a good cause and so forth and I was just about to leave I was literally opening the door and I turned around and I said is there any chance now remember I’m trying to raise $5,000 to print the brochures and mail them out to the chapters I said is there any chance that you could provide the printing and the mailing in kind he goes oh that’s easy and over the next few years I got $50,000 worth of free printing and mailing and so it’s how do you ask the question in the right way right and so whenever I’m speaking to an entrepreneur and Advising I’m saying never walk away from a meeting without having learned
[00:49:02] something without having asked a number of questions to understand how could I have done this differently what could I said differently approaching it from a different place um and it’s that kind of curiosity which will continuously have you learn and win in different dimensions that that that that reminds me of a story uh exactly the same thing especially for anyone listening who might be I don’t think I have a lot of resources right now and then realizing it’s actually the connecting of the dots that in curiosity which makes the difference I was um this is kind of G my age a little bit but going back to 1995 I was just finishing this my first publishing company uh that I had and I basically was looking to get into technology and there was uh Blendon which is one of the biggest event companies in UK they were running something called live 95 right which was basically all of the electronics so you had PlayStation launching there you had Microsoft 95 launching there uh it was all technology and it was uh consumer fair so you had like hundreds of thousands of people coming to Earl C in London and I was like I really want to
[00:50:00] go work with those guys to to learn about all this cuz I don’t have the technal knowledge myself so I basically knocked on the door I went in and met the the event organizer his name was Bob Denton and and I said Bob um I want to come and work with you and go sorry I’m not hiring anyone right now says no no no I’ll do it for free I just want to be of value uh uh let me work with your PR Company and see if I can add any value at all he goes okay well you go oops you go speak with uh with a team there so I went to the team and I said look I’ll share my value with you in this way you tell me who would be uh the top celebrities you’d want to have come and and and work with you and then I’ll set it as my challenge to go get them right uh they said well how many and I go I don’t know one male one female they said okay U at that point uh Joanna lumbley who who was in absolutely fabulous like she was like really big in the UK it’s like yeah get Joanna lumy for us because we can’t get her right and then get Frank Bruno who was like the heavyweight champion of the world at that point in the in the UK and I’m like okay all right I’m going to figure this out so so first of all I said okay I’m going to go to the different uh um uh different uh exhibitors right there was Sony like I
[00:51:00] mentioned with the PlayStation I said would you would you be up if we could get Frank Bruno would you be up for basically um paying for him if we brought him to your stand right and and he’s they were like okay sure we can do that right so I caught up the agent that was an easy one it’s like $100,000 uh they said okay to that and so we did that deal and then I then did the same with Joan Lumley I contacted her team and I said how much does it cost and you goes she’s not doing anything at all for money because she’s got money well what is she interested in well she’s um she’s working for Prince’s trust right for charity so if you could find a way to actually help in the charity side and we give a charity check for like $150,000 well then we’d be interested well it was pound because you’re in UK so I said okay okay I’ll figure that out so then I was like well who’s going to put that money in and radio radio one which basically was going to be uh um uh sharing from the uh Sage they actually had a live booth there I went to Radio 1 and I said how many sponsors would you need to have in order for you to give 15 50,000 check like if we can get Joanna lumy on here um could we have three sponsors right uh that would cover the
[00:52:01] 150 and then you just do a shout out for them to National radio and they go sure we can do that right so then I could then I went out because I knew they I want to pay 150 but three people would pay 50 and in each and then I brought both back and we managed to get both of them on board and I then ended up basically being the head of the pr there but this and I was like in my early 20s at the time but I knew I had no resources myself but from everyone who was there if I could connect the dots I mean there’ be the value there and this is curiosity not at the point of what can I get but how can I help everyone get what they want and be the one that’s joining those dots right I I love that uh it’s true entrepreneurial energy right it’s uh it’s it’s not accepting no and it’s there’s there is an answer there is always an answer and then being curious about what that answer is uh and finding it and it’s running experiments it’s coming up with ideas and asking people and just being relentless in that regard yeah it’s and it’s ultimately
[00:53:00] like we began the conversation it’s committing to it burning the ship that’s right that’s right and then saying I have no choice it’s like you know when I announced the $10 million anari x prise and didn’t have the money it was like I know there’s someone out there I don’t know who it is uh you know 150 knows later I found out there was the anari family but there’s always an answer and I love that story when you share it because if you had deviated from that commitment uncertainty it wouldn’t have happened but because you always were committed uncertain it’s interesting because a lot of people talk about uh perseverance as a quality um I personally feel perseverance is the end product of this commitment certainty if you know it’s going to happen one way or the other of course you have to persevere right because you can’t give up uh if you haven’t made that commitment perseverance is almost impossible right and it’s true I was absolutely clear there was no question there is somebody out there and you know G everybody kept on saying no no no no no but there’s a lot of wealthy people
[00:54:00] and corporations out there there was going to be somebody it was you know there’s a great quote that uh I’m not sure I’m going to attribute it to maybe it’s Martin rothblat you know every know is a step closer to a yes and so celebrate those NOS I would add to that that every no you need to take away why are they saying no and learn from that yes don’t accept just the no and walk away with your tail between your legs learn from it even get a suggestion and an introduction as to who might you pitch next all right let’s transition to uh one of my favorite mindsets a moonshot mindset I’m going to Define it so I’ve had the chance to have Astro Teller who’s the captain of moonshots at at used to be Google X it’s now X at alphabet uh and Astro is brilliant um uh you know there’s a lot of YouTube videos of him speaking had on his 36 I’ve had him a number a number of times right his
[00:55:00] uh he one I think his maternal grandfather was a Nobel laurate and his paternal grandfather was the creator of the uh the hydrogen bomb I mean really incredible uh lineage and Astro uh defines a moonshot mindset as going 10 times bigger when the rest of the world is going 10% yes so a 10% increase you know for most R preneurs is pretty good 10% more Revenue 10% more customers 10% lower costs and we can go and Achieve that by working harder right you can work harder you can take um you know your organization and fine-tune it and and squeeze 10% more profits out of it uh but going 10 times which is a th% um you don’t get there incrementally it requires really clean sheet reinvent mention of what you’re doing the example that he gives that I love is if you’ve got an automobile that’s doing 50 m per
[00:56:02] gallon um I’ll use miles per gallon here uh and you want it to go 10% bigger to get to 55 you can do that by lightweighting the vehicle maybe changing the tires the aerodynamic flow but if you want to go to 500 mes per gallon there’s no way to get there incrementally you really need to reinvent and start with a clean sheet of paper so that’s for me a moonshot mindset do you have a different definition I I I totally agree it it is the I mean a new paradigm think of a paradigm a little bit like a radio station right if if you’re going to be at a whole different frequency uh you can’t just be going incrementally to grow like if someone says okay whatever my earnings are today salary or company what What would life look like if it was 10 times what it is today like in a year’s time if it was 10 times what would I need to be doing differently how do I need to be thinking differently I still remember uh in uh Singapore when I started a Publishing Company there I’m now in my kind of like you know mid or late 20s and and I was doing it very
[00:57:01] much the traditional way I knew how I was like you know raising the money kind of like you know doing the printing I had a magazine called the Singapore property guide I knew a lot of the real estate agents at the time and and as I was I’m going through how I’m going to grow this business I was thinking very incrementally like okay maybe I can increase the the revenues a little bit I can do this I can do that and one day uh this guy comes in his name is Patrick he was one of our top clients he was a real estate agent and he goes Roger I’m going to be an entrepreneur just like you and and I go what do you mean it goes um Sim Wang who who was the founder of creative Labs uh he was uh he was giving like $10 million checks to startups in Singapore he goes I’m going to get a million dollar check from simong who and I’m like you’re a real estate agent what what what what the business what’s the business and he goes I don’t know I just know I’m going to get a million dollar check and I’m like okay good luck to you and I’d never seen a million dollar check right our business was getting that size but it was a whole bunch of people spending $10,000 or $1,000 at a time uh a month later he comes back he’s got the million dollar check and I’m like what happened and he goes I told you I’d
[00:58:01] do it I did it and I said but how like what business and he goes oh it’s a business on um cordless mice uh like for the computer I’m like what do you know about that and he goes nothing he go I go well how did that happen he goes well I went basically into the I I went like everyone else had to go through like the uhing and everything and and and I got in front of Simon who and his group uh and I said I’m committed to taking your million and turn it into $10 million right and I’m going to do it in something which is what you yourself want to have uh happen here in Singapore which is through technology and so Sim says so what’s your business idea and he says well before I give you my business idea I want to know what is one of the biggest opportunities that you believe there is within the space that if someone came in with that you would go for it and he goes well right now we’re trying to figure out all the accessories for the new laptops coming out uh we’re looking like the biggest one is the cordless mice and how someone can figure that out because how many entrepreneurs have come to you pitching that idea and he goes well none so far he goes well then I’m going to be the one right I will pitch that idea I will commit to doing that because I’m more interested
[00:59:02] not in what my business idea is but having you as my mentor so you uh get behind me I will get the team we’ll make it happen he goes okay done so we got that way so I was like oh my God I’m really missing something here and over the next three months I said well if he can get a million I can get 3 million and so I said all right now why can’t I get that 3 million now cuz I’m thinking too small I’m thinking about one property guide what if I had a whole bunch of uh products and I went to the VCS to basically tell them that this is what I had and what if I had someone running the business CU I didn’t enjoy running it so there was a guy called Peter Watkins who was the publisher at emap which is one of the biggest publishing companies I knew him who was an Australian um who I went out for drinks once in a while and I said Peter you’re not happy where you are what if you came worked with us and we turned our business into A1 million do business he goes your business is not a $10 million doll business I said it’s not but it will be after I raise a 3 million so he goes okay all right I’ll come on board but like when can you pay me I said well give me 3 months then I can pay you you but come and work for a couple of months for free and then I’ll pay you afterwards and he goes okay so he came like he took a leap of fa CU you
[01:00:00] see how was certain about it I then basically went out to all the different VCS um 3i which is one of the uh UK uh bench Capital firms they just got really behind the idea and then three months later I had this $3 million check and for me and and I we those are the days of photocopies where I did a really big photocopy stuff the and for me that was such a huge paradigm shift that would not have happened if Patrick hadn’t come in yeah basically saying he was already thinking differently right you know I’m super passionate about longevity and health span and how do you add 10 20 Health years onto your life one of the most underappreciated elements is the quality of your sleep and there’s something that changed the quality of my sleep and this episode is brought to you by that product it’s called Eight sleep if you’re like me you probably didn’t know that temperature plays a crucial role in the quality of your sleep those mornings when you wake up feeling like you barely slept yeah temperature is off in the culprit traditional mattresses trap heat but your body needs to cool
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[01:02:00] my sleep and will for you as well now back to the episode you know sometimes seeing an example uh is all you need to flip a bit and say I can do that too yes yeah right uh and there are countless examples right now um so you know the moonshot mindset so what it is is thinking at a new level and you can’t get there incrementally you have to literally commit to this new level and who do I need to be you know how do I need to act uh you know one other thing just to be clear you don’t achieve this moonshot overnight yes um you know if you look at the Moon shots historically the Apollo program between you know for which this is named John F Kennedy announces the intent of the Moon in 1961 and we get there eight years later if you look at you know uh what the driverless car you know from the first DARPA Grand Challenge to the
[01:03:00] first driverless cars you know it’s a 10 year and I I joke that these are you know overnight successes after 10 years of hard work uh for me the Ansari ex prise was an 11-year overnight success um and so one of the elements that’s super important in going after a moonshot is you truly have to care you truly have to have an emotion energy there has to be something that’s driving it it can’t be something that if ever gone after something that it’s just for the money um I’m going to give up before I get there going for something you know big and meaningful to make the proverbial dent in the universe is hard work and it means failing and failing and failing over and over again but having the emotional energy to look yourself in the mirror at 3:00 a.m. in the morning and say nope I’m going to keep going I refuse to give up up this is possible I’ve committed to this and so you have to look at what is the underlying
[01:04:01] emotional energy driving that moonshot that emotional energy can be a positive awe you know like I love this you know one of my companies uh was a company called zerogravity Corporation we do these weightless parabolic flights yeah we went together remember um and uh you know my high points was flying Steven Hawking in the zero Jeep right uh and I committed to that company of May of 93 it became operational in September of 2004 it was again 11 years of not giving up but I was so committed to this and uh there are other people who are driven by a negative emotion like they’ve been hurt or someone their family’s been harmed I refuse to let this go on I’m going to solve this problem and so you know if you’re going after a moonshot uh you know you ‘s proverbial going to Mars or transforming into an electric economy um you understand that there is deep
[01:05:02] seated emotional energy driving that and so this is not a you know get-rich quick scheme it’s a massive commitment of emotional energy I I still remember um the first time I came to one of the programs a singular University right that’s where we met up and uh I I was in Bali uh really thinking a lot of about where the world is going you know is the singularity coming and and I was watching some videos of your yourself and R cwell talking about Singularity and and then sing University happening I at that point I was at the green school I was focusing very much at like the education system but not at a massive scale right I was we’re talking about how could we grow things um but when I when I came out and we went on a couple of different uh field trips and one of them was to one of the uh DNA uh printing Labs uh I don’t if you remember back then but I remember sitting there and we were all getting in white coats and uh there was a guy at the front like some kid with jeans like giving out diet
[01:06:01] Pepsis and stuff and I thought he was just working there and then he stood up and he says okay guys just to let you know why I invested in this company uh you know the reason that this could change the world I’m like so speaking to the guy who is this and goes oh that’s Luke Novak he’s one of the mafia and he’s like a billionaire and I’m like and everything he was talking about was all about the big go right and what they were looking to achieve and I remember coming away from that thinking I’m thinking way too small about what’s possible in education and and that’s when I I set that goal of uh entrepreneur curriculum can we reach 100 million students once you start thinking like that it’s like well who else has done that and so I met with Simon Khan when he had hit 100 million yeah and he was sharing how he did it what he did uh it is about saying look if I’m used to going you know um 10 km an hour on a bicycle and someone else is going at a th000 km an hour CU they have a rocket ship sh or or a plane what is it I need to learn from them because it’s actually easier flying a plane than cycling a
[01:07:00] bike right once you get it going um and this is about basically understanding that these are paradigms or vehicles uh and that was that was my shifting Turning Point you already were talking about moonshots at that point and I was like yeah like this is what allows you to stretch your own thinking because as that same goes you know if you think you can’t you can’t if you think you can you can’t either way you’re right right so it’s about what can you now do to shift for sure how big is genius you now so we’re now about to reach 5 million students uh we we’ve been growing by about 50% a year so we we’re on we’re on track for that 100 million number we just need to keep you know basically growing by 50% a year by 2030 we’ll be at that number based on that and uh and so it’s like you said it’s not overnight it’s something which takes time but but it’s the journey itself of you getting there and knowing the solutions will change cuz the world is changing right like we’re now using AI faster than we thought we would because of what’s happening with AI similarly what we’re now using more with the metaverse you know working with Eric and fatum because that’s now growing uh so what’s so
[01:08:02] interesting about a moonshot it’s a little bit like a horizon where you don’t worry about changing direction and not knowing where you’re going if you if you know your destination you can use the wind even if it’s going the opposite direction to you sometimes that makes you go faster you’ll attack and you’ll still get yourself to where you want to go to but if you don’t have that Clarity of what the bigger goal is or what the bigger why is um you’re going to constantly be seasick with all of the shifts that are happening it’s it’s so it’s so true and the challenge is most people look at the successful entrepreneurs out there and they think it’s an overnight success right they don’t know how hard people have had to work and the challenges and the failures until you dig in and you realize this was a massive commitment and it was achieved the success was achieved on the back of a thousand failures along the way yes um you know it’s interesting um one of the uh great stories I love is
[01:09:00] told by Bill gross who’s the CEO of IDE lab out of Pasadena and he is a consumate entrepreneur he runs this massive incubator Venture studio and he started hundreds of companies and he did this uh you can find it uh as a TED Talk and a dld talk uh by Bill gross and he talks about what was it that allowed some companies to succeed and other companies to fail and he looked at I think like a 100 companies that succeed 100 companies that failed and he said he asked questions he was curious he began not knowing the answer came in with with the Curiosity mindset and he said was it you know the experience of the entrepreneur was it the amount of money they had was it the marketplace they were in and when he looked at like a dozen variables uh it finally came down to I I don’t want to call it effectively Lu but it was how long the company was around and its timing to
[01:10:01] intercept um an opportunity right so if you’re a company that’s a flash in the pan you’ve got to raise a lot of money or you fail versus a company that is able to generate revenue and succeed day by day by day stay in the game and intercept an opportunity so listen SpaceX exists because the spa blew up and there was a commercial launch contract that they won in 2008 thereabouts uh Airbnb and Uber exist because of the you know the 2008 financial crisis and people needed additional Revenue um right uh Zoom exists because uh you know we had a pandemic and everybody needed to have a capability for education and so if you can stay in the game uh and have a big Vision uh then you’re able to intercept you know opportunity along the way absolutely I think this goes back to what we’ve just been going through even
[01:11:00] going right back to gratitude mindset curiosity mindset when people go okay so it’s all fair and good that if you’re on the right wave when things take off but how do you actually position yourself to even be where that it wave is right because all those companies you mentioned they were started by the time the wave came and and the and the truth of it is if you see people surfing a wave it’s already too late to Surf that wave it’s already come and gone and too many people are holding on to the wave because they’ve been on the wave and now it’s crashing and they’re like oh no my business is changing my industry is changing um when you realize that that all of these different individuals who who who who got positioned they didn’t position for the W they might have thought the wave was coming but they were doing it much more for who they were right so the first couple of mindsets are very much around self-awareness and and the and the three elements that make up the trivia and the Renaissance Learning is self-awareness self-mastery self-expression which is very different from calculation and memorization and what to which is how to be better computer this is how to be better human right so it’s the whole basis of humanism and self awareness you know one of the tools we use is uh theay right
[01:12:02] which is the Japanese concept of your which is it’s a combination of four things which is what you love your passions uh what the world needs which is your purpose uh what you’re great at which is your Genius and also what you can get paid for so you can actually like have a self- expression whether it’s an entrepreneur whether it’s a chef whether it’s a musician right and Link these together but this is what we should be grateful for grateful for the fact we’ got unique gifts like we’re living in a world where we’re being divided by our differences when we should be getting United to our uniqueness right that we’re all actually at a place where we we can honor and be grateful for what we have that other people don’t have and then connect with them based on that as well so so we had that’s why we do all the tests on this to to to get to scale where people go okay now I know what kind of team I need now I know what I’m great at now I know what I shouldn’t be doing and that then leads into self-mastery which is where these Consciousness show up in terms of how to lift through these conscious and then of course self expression becomes easy because you’re now doing it you’re living your life absolutely yeah you know let’s talk about what it takes
[01:13:01] to have a moonshot mindset um because it’s not obvious to everyone and how do you create a moonshot mindset in your organization and should everyone in your moonshot in your organization have a moonshot mindset so this is definitively uh affected impacted by who you hang out with yes so if you’re hanging out with people who are constantly telling you listen your ideas are crazy you’re never going to get there you know and you’re just they’re just pounding on you for like get a job stop thinking you’re Elon Musk you know stop all of these things it’s just debilitating on the other side if you’re hanging out with people who are dreaming big and are uh you know are equally looking for something you know a huge moonshot if you look at for example the PayPal Mafia right so there’s a a great book uh about the PayPal Mafia so all of these guys are thinking about Reinventing the financial industry right
[01:14:01] this is Peter teal uh this is Elon Musk um this is Reed Hoffman and it is pretty amazing that that Elon already had x.com way way back there remember exactly this yeah and he’s coming back to implement that early dream um but those guys lived in a moonshot mindset ecosystem yes uh and they played big with each other and then when finally PayPal got sold to eBay uh they all went their separate ways but they all then went after their own moonshots yes uh and and very much succeeded so I think if you want to play in a moonshot I mean this is one of the things that I love about you know the abundance 360 Community everybody in there to be part of it you need to have defined your massive transformative purpose and have a moonshot that you’re working at you know genius you getting to 100 million students and the multitude of other uh moonshots that you have Roger
[01:15:02] um and then you realize and you share learnings you share experiences you when you realize that your dream is achievable um you just need to be asking the right questions uh really driven by that passion uh then when you hit a brick wall you don’t give up and you will hit a multitude of brick walls and whether or not you keep going or give up is definitively your mindset what’s interesting about this is the extent to which success can lead to a moonshot or actually it’s the opposite way around this the moonshot that leads to the success I think one of the best examples of this frankly is the X prise right the fact that you you start by saying what would be a moonshot within this particular cause or industry or or or challenge uh framing it and then seeing what happens when people go okay well then then I’m up for this challenge right and and then You’ got all these different companies is competing to achieve that same moonshot and they will learn from each other right so do yeah and and for sure the key to all of that
[01:16:00] is defining the moonshot in the first place right and I really love the way that when you when you set up the X prise and and how far has come from that first one which is going to space to all the ones that are now getting created uh and how much everyone who comes in there’s not a single person that would regret the time and effort that comes into it because of everything they learn and the fact that every one of those ex prises right with very few exceptions does pull the whole industry forward I going to hit one last topic on moonshots which is if you’re running a company right now one of the things that uh astr teller taught us was you don’t want your entire organization being a moonshot organization uh you know if you’ve got a company that’s successful and it’s generating a good you know profitability you want the core of your organization delivering your product and services and that that 10% margin and just doing it really well what you want is on the side you want a moonshot team and that moonshot team is reporting directly into
[01:17:02] the CEO uh it’s led by someone who has the attributes of a a moonshot mindset and what you want is the people in the core organization really focused on delivering the product and service you want the people in your on the edge of the organization uh focused on NX and you really want to say listen if you’re in my moonshot group and you’re thinking 10% you’re fired I don’t want you thinking 10% that’s not your mission your mission is 1,000% it’s 10x it’s running experiments that are going to move the needle and then ultimately when you create something that’s extraordinary inside the uh moonshot organization on the edge where then going to bring that into the mothership to then operationalize it and you know give birth we’re seeing this right now as for example Microsoft is uh you know bringing you know all of the open AI uh
[01:18:01] capabilities into Microsoft Suite you know word and so forth and Bing uh so it’s it’s fascinating so where the moonshot thinking exists in your organization and also by the way if you try inside of your company to have that moonshot organization resident inside the group there’s going to be an immediate immune reaction that will that will squal it so when Steve Jobs created the Macintosh team uh he put it in a separate building with a pirate flag over it saying you know stay away and you know this is the proverbial lock heat Skunk Works yes right a separate building a separate team reporting directly to the CEO with a mission to do something impossible yep yep yeah I I I think there’s an element to the the fact that when uh when anything matures right like it’s always going to go through the different seasons and it’s going to get to a point where where like you say it needs to be able to deliver at a level
[01:19:00] where you’ve got you know the financial uh uh growth of the company and what we’re talking about here is really the the the the pain of something which becomes a big enough challenge that it needs to be solved at a huge level I I remember um a chat with I think it’s Terry Fidel who was the um founder of Nesta um Tony Fidel Tony Fidel sorry Tony Fidel Tony Tony’s I don’t know if he’s still there now but he brought his kids out to Green school and he was out in barley for a while so we had our entrepreneur meetings there so he came to one of the talks and I didn’t know this but before uh Nest he was also on the iPod team right working with Tony and sorry working with Steve and uh one of the questions to him was look you’ve been on two billion doll products uh what’s the difference of a billion dollar product compared to a$1 million doll product and and he he said look I everything I learned about about that the big the big uh world changing difference came from Steve Jobs and he says that what I learned from Steve Jobs is whereas most people they think they’ve got a product they think they’ve got a solution and they’re ready to go
[01:20:01] Steve Jobs would spend much much much much much longer on turning that problem into a world siiz problem so that it so that it could then go out and make a much much bigger challenge he says look at the very first start when they will think about the iPod they said what’s a problem with solving it’s like what the problem we’re solving is a Sony Walkman has got one CD it gets scratched if that was basically digital then that would solve the problem and Steve’s like that’s not a big enough problem right like that’s that’s like that’s not a painkiller that we’re going to be delivering that’s like a vitamin right it’s like okay so how do we turn into a painkiller and he says they spent about six months just going deeper and deeper know the real problem uh is that you have more in your music library that you want to listen to at the same time no the real problem is that there’s music all over the world that your friends are listening to that you don’t know about like and so it just got bigger and bigger and bigger and the endpoint was not just the iPod but iTunes the whole platform the whole thing where basically you’re now solving something for the world uh and of course you know you can see that this is the genius of of Steve Jobs right that in the core of this idea
[01:21:00] that this is an opportunity versus this is an obligation there’s something about a moonshot which isn’t just how big it is it’s the level of commitment that other people want to put to that same thing because all Talent today is looking for the right companies to work with where they think they’re doing something meaningful if you’re not working on a moonshot you don’t get to that Talent CU that Talent has gone off to work with someone who is Right amazing and so I think that that for me was a really big big uh eye opener it’s if you want to get 10 times bigger think 10 times smaller go go 10 times more in the microscope 10 times high quality well 10 times better will make 10 times bigger right so how quality will make quantity uh and that’s something which so many people miss out on because they’re so busy rushing to try and get somewhere versus slowing down to speed up right and getting it right well speaking of of 10 times uh let’s talk next about the exponential mindset you know it’s the core of singularity University it’s also a lot of what you teach at genius U uh it’s the core of abundance 360 uh you know an exponential
[01:22:01] mindset for me I Define as someone who realizes uh that we’re not living in a linear world that the speed of change is exponential and it’s accelerating uh the you know primordial example I give is a conversation I’ve had with Ray Kur that says in the next 10 years we’re going to see as much change as we have in the past Century which is amazing all right uh everybody listening you double you know linear mindsets 1 2 3 4 5 and exponential mindset is uh exponential growth it’s doubling 1248 1632 a quick reference to memorize double something 10 times it’s a thousand times bigger double it 20 times it’s a million times double it 30 times it’s a billionfold and our brain 100 billion neurons 100 trillion synap the connections are wired for a linear world uh but we’re living in an exponential world and this is where people get and
[01:23:02] companies get disrupted because they’re thinking linearly uh and their competition is implementing and thinking exponentially uh do you have a definition that’s different from that or adds to that I can give you an example because I think your definition is absolutely right like the opposite of a exponential mindset is a uh well you could say it’s a linear mindset but that is still assuming that things are going to grow or stay the same but some people I think have actually got instead of a multiply mindset they have a division mindset which means they think things are getting less and as long as you think that’s where things are going you’re going to hold on to what you got and you get right back to the beginning which is which is the fear fear of loss um there’s a little exercise which which we did when we were running workshops around the world uh where we would have a group of maybe 500 people in the room and we basically would just play a little game where get someone onto the uh onto the stage and I just basically do a little grid like you know 3x3 grid uh take a pen put a zero in the middle
[01:24:01] right so of course they’re like okay I’m put an X right then zero X they’re playing awesome crosses and no one wins right I said okay all right well you obviously know how to play okay so here’s the game uh everyone you have one minute um uh choose uh your team uh like uh basically in that one minute uh you can each have four of these grids uh maximize your score right boom go and then and so everyone’s off going going and at the end of the minute uh okay how’ everyone do um uh who ended up with zero right A lot of people like we got zero like we just like zeroed out every time uh some people are like uh we got five some people are like we got 10 how did you get 10 you like so so then it’s like okay so play it again so we do it a second time and of course some people like wait hang on if they got 10 and I’m getting zero what what did they doing differently right and they’re say oh look at that they’re they’re actually helping each other they’re going XXX oh oh XXX okay now they got three it’s like oh they’re not even trying to fight each other right they’re trying to do this together and it will get to a point where people okay now uh how much you got 10 you got 20 you got 100 how did
[01:25:00] you get a 100 like how’s that possible oh you don’t have two people in your team you got eight people in your team right oh are you three you’re in three dimensions so you’re actually getting this way this way and at the end they’re getting thousands and thousands of points and it’s the same game it’s just that the rules we assume is that you’re trying to stop the other person from getting three in a row and you’re trying to get three versus maximizing score and so there’s a aspect of everything we just talked about before in order to get the exponential you have to have a gratitude mindset right you you got to have a moonshot of some sort which is going for something bigger you got to be curious enough to try it again and try it again and know that the first time you’re doing it is just the first iteration uh but if you start realizing that not only are we living in an exponential world where all the success comes from those who understand and are flowing through that I mean this is what Warren Buffett says you know the uh uh the greatest magic in investing is compound interest right this idea that things keep on accelerating but for so many people because they’re still stuck in a zero sum game yes they can’t even think of how to get beyond that and these are all the unwritten assumptions
[01:26:02] that we actually have that put us in that space and we’ll we’ll talk about this uh when we get to an abundance mindset uh as well which which ties in uh the challenge we have is the majority of the world lived in a linear situation that if you wanted to double revenues you would have to double the number of people working and the number of plants and of course that’s not the case anymore in a digital world uh where you can replicate a piece of software for zero marginal cost um and you can transmit a piece of software for zero marginal cost uh things get very different very quickly a few stories that I love um is uh you know the story of codak uh you know a guy named Steven cesan in 1975 uh invents the digital camera and he walks into the board of Kodak with this thing about the size of a small toaster and he goes here it is the future of Kodak it takes 01 megapixel
[01:27:02] images in black and white and Records it on a tape drive and of course the board of Kodak is going that’s insane you know we’re in the papering chemicals business and of course one of the challenges is you have to be careful of what business are you really in versus where do you make your profits today so Kodak did make their profits on the printing the photographs the paper and the chemicals for developing the film and so forth but when you go back and and read what George Eastman the founder of Kodak uh he started the company in particular to preserve people’s memories and when this alternate technology of digital photography came along which was much more aligned with uh his original intention and his own purpose um they they missed it um and they were just in fear that this demonetization and this democratization would destroy the
[01:28:00] company uh and a few decades later you know Kodak goes bankrupt and what’s interesting is the same year that Kodak goes bankrupt uh a company called Instagram uh is acquired by Facebook uh now meta uh for a billion dollar and they had 13 employees uh and today of course it’s hundred billion on medicine balance sheet or more than that and so this shift of mindset of of thinking okay well if we’re going exponential and we’re demonetizing things and democratizing things our Market is going to get massively bigger and the other thing is where we make our money is going to change or the business model is going to change so business models for me are Nirvana I’m always looking for one of the most interesting and exciting in Reinventing business models and we’re going to see a lot of that um in this exponential World we’re seeing so many of it right now right I love the talk that yourself and slim ISM did uh
[01:29:01] recently on the fact that we’re going to see billion dollar businesses having impacts to Millions if not billions of people which could be three men or three wom companies right and this is because of this ability to leverage at scale now uh and I think that one thing that definitely in my experience you know uh in terms of breaking out of that thinking that things need to be the same is is constantly be looking at uh back to the 10x that comes from the Moon chock uh like if our company was doing 10 times or 100 times more uh what would what would that mean for the company like like where would the bottleneck be what would it be things that we can’t be achieving because you guys are dealing with this many queries and suddenly we’re going to have like 100 times more right okay how could we look at this whole thing differently so that we actually argue it up for it uh what are the ways that we could be attracting a lot more people out there that are then coming on board and and and and being part of a bigger movement who could we partner up with that would already make us 100 times a size these all these different elements in these things ways of thinking about scale um are very
[01:30:01] scary or even unbelievable to someone who’s still at the point where it’s like I’m still just trying to figure out just how to make enough for my family right yeah um but when you’re in the right environment with those areas where things are scaling and growing which is where the world is going and it’s what I love about all the different um areas of the singularity that you’ve built and the way that you’ve got you know all these different industries that themselves are huge achieving Moon shots and going exponential and the learnings that happen across uh different disciplines right that’s where the real learning comes in at the moment I believe I’ve learned so much by watching what’s happening within the longevity movement what’s happening within you know uh not just education but entertainment and seeing just how much you can learn from what other people are figuring out within those areas which did not be used to be how things were where University makes you specialize or schools make you specialize and so you miss out on the mindset um you can be learning versus just the knowledge everybody I want to take a short break from our episode to talk about a company that’s very important to me and could
[01:31:01] actually save your life or the life of someone that you love company is called Fountain life and it’s a company I started years ago with Tony Robbins and a group of very talented Physicians you know most of us don’t actually know what’s going on inside our body we’re all optimists until that day when you have a pain in your side you go to The Physician or the emergency room and they say listen I’m sorry to tell you this but you have this stage three or four going on and you know it didn’t start that morning it probably was a problem that’s been going on for some time but because we never look we don’t find out so what we built at Fountain life was the world’s most advanced diagnostic Centers we have four across the us today and we’re building 20 around the world these centers give you a full body MRI a brain a brain vasculature an AI enabled coronary CT looking for soft plaque a dexa scan a Grail blood cancer test a full executive blood workup it’s the
[01:32:02] most advanced workup you’ll ever receive 150 GB of data that then go to our AIS and our physicians to find any disease at the very beginning when it’s solvable you’re going to find out eventually you might as well find out when you can take action Fountain life also has an entire side of Therapeutics we look around the world for the most Advanced Therapeutics that can add 10 20 healthy years to your life and we provide them to you at our centers so if this is of interest to you please go and check it out go to fountainlife decom back/ Peter when Tony and I wrote Our New York Times bestseller life force we had 30,000 people reached out to us for fountainlife memberships if you go to Fountain life.com back/ Peter we’ll put put you to the top of the list really it’s something that is um for me one of the most important things I offer my entire family the CEOs of my
[01:33:01] companies my friends it’s a chance to really add decades onto our healthy lifespans go to fountainlife decomp it’s one of the most important things I can offer to you as one of my listeners all right let’s go back to our episode so let’s talk about why an exponential mindset is important um I’ll throw out the first and I’d love your your thoughts uh every business company industry is going to be disrupted and reinvented this decade no company no industry is going to survive uh the convergence of AI robotics arvr blockchain right they’re going to be reinvented um and there’s a constant force towards massive demonetization and democratization and so you’re either disrupting yourself or someone else is and so putting on this exponential mindset hat and saying how
[01:34:01] will we disrupt ourselves what will it take how do we bring down our cost tfold how do we increase our Market reach tenfold and then 100 fold and a thousandfold and how do we make stuff free right um I think is a is a trained uh inquir that entrepreneurs need to be taking on uh or you’re not going to survive you agree with that I I totally agree with that and I and I think I think the moment you you look at exponential areas of our entire society and say they’re going to be inevitable and like this is where it gets really interesting the whole difference of basically or everyone trying to fight for a piece of the pie versus realizing we’re in a bakery where you can just keep on baking more right so so because of that uh look at something like um electric cars right if you say well it’s inevitable that you’re actually going to have the cost of uh solar power continuing to come down that you’re
[01:35:01] going to have the ability for Batteries to be able to continue to become more efficient it’s inevitable that that eventually it’s going to be far better on the economics for there to be uh uh electr cars than than fossil F cars you can say the same thing about cryptocurrencies right and the idea that if you have basically instantaneous settlements and you also have the ability to have distributed trust it’s inevitable uh take education it’s inevitable that education or content will eventually be free right because it’s already going that way and the best teachers will be AIS exactly right so so so when you say well that’s inevitable it’s just a matter of when then you can already be gearing up for being in the right place right time uh rather than later on going well that was a surprise because it wasn’t a surprise right and and I think that’s where uh your your 60s are exactly about understanding and predicting where we’re going to be seeing exponential growth because things actually become free of charge and be they become fully decentralized let me take a second and uh and explain the 60s thank you for that so uh I wrote about
[01:36:02] this in uh either abundance or Bold and the first D is that is digitization we’re digitizing everything we’re digitizing architecture biology manufacturing everything is getting digitized and everything and one of the things that as an entrepreneur you should be looking at is if you see something that’s not yet digitized Mark that as a massive opportunity and when you make things ones and zeros um in the early days it’s slow and deceptive growth the deceptive is your second D so that that uh that first digital camera the first year was 01 megapixels next year was 02 and 04 and 08 and to the board of Kodak it all looked like zero it was a flat line and you know you might not actually blame them for like laughing at this thing that is you know on a tape drive and and in black and white images um but 30 doublings doublings
[01:37:02] later it’s a billion times better and film is gone and so the third D is disruption so digitize something early days it’s deceptive same thing in uh in 3D printing I remember the early 3D printing how slow it was and how limit it was in the material the Plastics that were used and now we’re 3D printing at extraordinary rates across all kinds of colors and materials and it’s like amazing Nirvana 3D printing the same thing in ai ai is 60 years old it was first conceived of at a conference in Dartmouth in 1956 and you had this slow slow slow progression and now all of a sudden it’s here and it’s disrupting everything so you’re going to see this over and over again um and the fourth D is what I call dematerialization and dematerialization is the things that used to be atoms and uh are now becoming bits right so on your phone the proverbial example is
[01:38:00] that we have thousands of dollars millions of dollars of free things that used to be you know a video camera used to be a thing a collection of of books and and Records uh two-way video conferencing equipment it wasn’t long ago that that would have cost you tens of thousands of dollars and it’s now free on on FaceTime or you know free apps out there so all of these things become fully dematerialized and they are ones and zeros and when they become ones and zeros the cost of replication is effectively zero and it’s demonetized and then because they can go everywhere the democratized and so as an entrepreneur with an exponential mindset you’re looking how do I digitize something to dematerialize it demonetize and democratize it and if you’re a linear thinker if you’re an old school thinker it scares that out of you right because it’s oh my God my margin’s gone my business is gone it’s going to be gone it’s just a matter of are you going to inherit the next iteration or
[01:39:02] someone else yes I I think it’s super interesting as well because for for many people when they when they hear about the 6ds it it can it can make you think oh does that mean everything’s going to just be automated and free and the reality is a lot will be but it also then transforms industry so you take something like the travel industry and I I remember like listening to you 10 years ago and thinking hm this is going to totally change the way that people are operating online because the money is going to move right it’s not going to like it’s true no one goes and pays for a travel agent now to just basically book your flight right because that all just happens automatically and it’s much faster it’s much cheaper to just automatically but that doesn’t mean there aren’t more people in the travel industry that just gone to the experience side right that now they’re the tour operators now they’re the ones that are actually creating you know even better hospitality and you’re willing to pay more money for that than before and education is the same thing like the teachers they’re not the ones who are transactional saying I’m just going to teach you what’s in the textbook because you know you can just basically get that from a video online much much more effectively with kind of gamification uh
[01:40:01] but someone that can guide you and personalize and make and make it transformational for you they’re all going that direction as well so so for sure this is about not just saying well if the way I’m making money right now is going to have to change because the whole industry is changing that doesn’t mean people aren’t spending money they’re just spending it more on quality instead of quantity right trans and and that’s a really important thing how business models changing as a result of these so that you don’t end up basically just being again going coming back to business models in exponential organizations 2.0 uh that SL and I released earlier this year um we talk about uh you know the uh the concept of better than free and and it’s the concepts that come from this it’s it’s personalization right to a large degree and there’s a whole slew of of elements that yes it’s free but I’m going to pay for added elements to it uh that take this premium opportunity and uh and make it even more valuable to me just a just
[01:41:01] a quick story about this whole thing about shifting mindset and how all these mindset link with each other I was in South Africa this would have been about 2016 so a while back and uh we were at a conference there and at that point South Africa a lot of the entrepreneurs business people were super negative about the country they’re like you know it’s fine for you to come from overseas talk about like you know opportunities elsewhere but here in South Africa not so easy politics makes it difficult economy makes it difficult our Rand exchange rate makes it difficult and I’m like guys this is all mindset like this is if you think this way it’s going to be true right but you also happen to be on the seat of the fastest growing continent in the world and has the highest density of entrepreneurs in the world and you’re talking in this way right and we had just gone on a safari like the weekend before in krugger and it was just incredible and the experience we had and we were talking about just the ele elements of like how nature works and how you can fit that into the idea business so I said on stage I said I’m going to be investing into South Africa uh and it just came to me in my head it’s like we’re going to
[01:42:00] get a Safari here right and everyone just gave a standing ovation like we’re going to bring money into the country and everything like this but I got off the stage and and my team were like Roger you know you just said we’re going to buy a safari and I’m like yeah we are like I’m just committed to this place we’re going to make it happen they’re like how I go I have no idea how we’ll see and then someone came up from the audience and said are you serious about getting a uh a safari and I’m like sure I am and he goes well because like my friend is one of the best real estate agents for safaris I said well then let’s book up a call where we can go and go through the whole thing so we did he goes you do realize you can’t get a mortgage for Safari you’re going to pay full cash for this thing right it’s going to cost you a lot of money and I’m like okay well we’ll figure out a away right but like just book up where do we can go see them so the next trip I came back we had a number of different ones we went to have a look at and there’s one absolutely beautiful one in a place called midi game lodge and I met up with the owners there and I was looking at the price tag and I’m like I don’t know like this thing was what5 Million and I’m like like that means putting down 5 billion cash I said but actually I’m going to basically make a commitment that we’re going to buy it it’s going to give enough time for uncertainty become certainty right so okay so two two years
[01:43:01] we’ll do it and we’ll do some vendor financing and then from there I then on the next event we had just said hey guys who wants to be one of the investors here we had some people who said we could be interested but we got to see the numbers we brought them all out to have a look at the place and I said hey I tell you what we’re going to run some conferences and events at an at a safari just like this to show that we can actually bring in the business and if we do that would you be willing to invest and they said well yeah prove you can do it first so we did it we could see that we could make it work they then basically said the problem is that you know this whole thing could be taken away by the government if they want to uh I’m like all right what’s the way around this and one of them said well have you thought of basically bringing all of your different Resort ideas together into one and on that weekend they came up with the idea of us bringing it all together in one I went back to Johannesburg and someone says hey we could list the company and actually get it started to raise the money that you need to to do this so by 2017 we did an IPO of the whole company we raised the funds it it allowed us to get the whole thing started and then we saw what the real value is is the fact that we’re bringing entrepreneurs from
[01:44:00] different parts of the world um that entrepreneur Resource company now is part of our New York Stock Exchange company we’re now spinning it off into a separate company and we’ve got licenses of people who currently run Resorts and cafes that are now willing to pay to have a license for entrepreneur resorts to be building and it’s become this multi-million dollar business that all came from basically just this absolute commitment we want to help South Africa right absolutely love that and by the way I fully agree that Africa is a rising star massive Rising Star the the youth the uh the entrepreneurial energy there the resources um you know India I think it’s you know China’s waning India is rising and Africa is right behind it so there’s this hungry energy which is which is really a COR part of Entrepreneurship largely because for a lot of them like hey I got nothing to lose so and that is one of the biggest challenges with mindset if you if you think that you have something to lose then you’re never
[01:45:00] going to take the steps which don’t even have to be risks actually but they’re more about what you’re willing to give up on in order to go on to the next step yeah and it’s also just the uh uh getting your mind into that creative space yes of it is possible I don’t know how yet but I know I’m going to solve it yeah Africa just another example is you it was not 20 years ago 20 25 years ago where you know it was like a 7-year waiting time to get a landline from the PTT of course and then boom mobile explodes huge opportunity and we’re going to see you know these Greenfield reinventions of Industries I’m waiting for evall you know one of the biggest challenges with Africa is the road system you know from the from the rains and so forth are awful but let’s skip building roads and and fly through the air right that’s coming not too far down so on the exponential mindset um uh you
[01:46:00] know how do we cultivate it let’s talk about that I think one of the ways to cultivate again is by who you hang out with yes um so you know one of the things I’m really focused on at abundance 360 and and you are a genius you is uh is pulling people together and showing example after example after example of how an exponential mindset reinvents this company reinvents this industry and get people to start to think about it um I think it’s it’s really uh forcing people uh to think about how would I digitize every aspect of my business and what does that mean do you have other means by which you might cultivate an exponential mindset I think what’s super interesting is this whole idea of how what you think might be big to someone else is small that that whole conversation uh oh and also you know what you were saying about Steve Jobs earlier yeah well but also uh
[01:47:00] recently like at at the abundance 360 when you had Tony Robins on stage and he was talking about his moonshot about 100 billion meals right and where it started with a billion meals in fact it started 100 million meals and then and then a billion and when when they were getting together to say well we we’ve now achieved a billion Mills what’s next 10 billion and and and he and he said well what would it look like if it had to be 100 billion like like because you know how big an issue this is and when they started thinking that way and thinking well we can’t solve this the same way we’ve been solving it so we’re talking about a much much bigger moonshot but at the same time if we’re going to go down this route who out there would be willing to sponsor 100 million meals right like there’s people giving away in the giving pledge billions of dollars and so you know connecting up with the with the forb summit like you know connecting up with the people that had the money and then bringing together the solutions right and working together with the guys out in India that figured out smarter ways to actually go to scale right working together with uh feeding America working together uh with um uh with UNICEF uh and where they already
[01:48:01] had models that they were already working at scale on as well no question that scale scales are relative so if you really care enough about something and you can see things going exponential there already are people there who are thinking about the consequences of that uh and it’s usually not the government right it’s usually the entrepreneurs at that level probably the the most you know impressive exponential thinker I’ve met besides Ray kwell is Elon um and he uses something called first principle thinking so remember I was at a lunch with him and the head of Fiat and Elon was talking about the early days of of Tesla and when they went after the Roadster um they assumed that the Lotus body would work and that the batteries would get better and better um and it turned out the Lotus body didn’t work and the batteries that he planned had to be changed and he was in so deep at that point financially that
[01:49:02] he couldn’t go backwards he had to go forwards and so they had to reinvent everything as he’s done over and over again but the element of zero uh of uh first principal thinking is he went and calculated what is the spot price of the Cobalt and the lithium and the nickel that you would need to create these batteries if you were to buy those those materials in bulk off of a particular exchange uh and then what is the price today for the battery and you realize it was a massive reduction that was possible and so that gave him the the faith that we could that they could do that the same thing in uh in SpaceX uh when he went to Russia to go and buy a rocket and realized these guys were selling 50 old icbms they took the Warhead off and they put you know your payload on they were charging a ridiculous amount of money and you throw the whole thing away uh if we look back at first principal thinking what if we
[01:50:01] could make a reusable Engine That Could be fired hundreds of times and reuse this thing how low could we make the price and that gives you the confidence um to to look at the exponential curves that will get you to the price point and the market size the Nirvana that you want yeah yeah exactly and and I think I mean you’re absolutely right like the way he explains it and the way he thinks of everything from scratch not just in terms of what the pricing is now but what it could be in a year or two based on technology and how that’s changing as well and really what that’s all about is again challenging current mindsets or current mind view uh uh worldviews that people have had based on Old structures and old systems and I think that probably that’s one of the biggest things in all of these mindsets is like we said like we already got got a mindset but if you’ve got a mindset that’s been taught to you or that’s been drawn into you which isn’t serving you you got a question and saying what am I actually believing you know a belief is simply a thought which comes with certainty right it’s like so am I really
[01:51:01] certain about that belief or is there an actual different way to do this and we see all the biggest breakthroughs happen when someone has questioned something shifted it and then people go why didn’t I think of that right like that that that’s something that anyone could have thought of but it comes down to basically quality like you say not of the answers but of the questions that we’re asking yeah now agreed um an exponential mindset isn’t easy uh our brains are wired for linear uh thinking all right we evolved on the savanas of Africa 100,000 years ago and the world was very local and linear uh it was local because nothing affected you that was not within a day’s walk unless it was an asteroid strike on the planet and nothing changed you know generation to generation Millennium to Millennium so our brains are wired in a linear fashion our brains are wired if I’m here and there’s a lion here can I get to the tree before the lion gets to me I mean fundamentally uh and today uh we are
[01:52:01] continually surprised disrupted blown away by this exponential change so if I tell people listen we’re going to see a 100 Years A Century worth of change in the next 10 years what is that look like and despite the fact that we’ll talk about that people have typically an inability to think Beyond a linear extrapolation of today yes yes uh and it’s really tough I I I think uh I mean I I love the the whole story of the um of the rice and the chessboard right yes and that whole idea for anyone who hasn’t heard it that the inventor of the game of chess so the parable goes uh basically he went to the king of India uh and says here’s this great game I’ve made on chess and the the King goes well this is an amazing game like like how much do you want for this like you know you name your price and he goes well just give me a a grain of rice on the first square and then just double it on the second Square once we’re up to 64 squares I’m good and he’s like perfect no problem
[01:53:01] right we’ll give it to you right and then when you actually work out exactly how much that is and the first half of the chess board as it doubles up you end up with maybe a field 10,000 10,000 kilograms of rice that’s right that’s right but by the time you get to the second half of the chessboard and you keep on multiplying it you end with basically a mountain of rice bigger than Mount Everest and more than ever rice has ever been in all humankind and so of course when the emperor hears this then he chops off the guy’s head right but that that whole story that that someone who understands multiplying yes um and and and we do this as an exercise with with entrepreneurs we’re working with if they really are in that exponential mindset where they’re saying I want to go for something much bigger let’s say someone says Okay I want to make an impact to a million people or I want to make a million dollars we’ll see where they’re at right now maybe they’re at 10 maybe 100 but say okay well how many how many more zeros do you need to add to this right and it’s super interesting because even the word zero cuz like if you are at 100 or a th000 let’s say and you wanted to get you know how many more zeros you need you only need four more zeros and you’re at a million right like so it’s like okay so each of these is a
[01:54:01] paradigm shift right okay what does it look like when you’re 10 times more what does it look like when you’re 10 times more okay how long’s going to take you to take four steps it’s only four steps right okay maybe one year for each of those steps um and the word zero comes from zapiro which is basically a placeholder in uh in in the Sufi system and it was uh the it was the um the Earl of Fibonacci right um ear of pizza who basically brought this into the numbering system in um in the west and and zapiro broke up into two things it broke up into the placeholder zero uh because before that it wasn’t in the numbering system and it also broke into Cypher which is basically code uh so for example if I go to Japan and I don’t speak Japanese I haven’t decoded it then all of it means nothing to me but if I learn that language suddenly it opens up a whole new world and so each of these paradigms or or mindsets shift you to a different level where that allows you to then go up you know another zero it’s nothing now it’s everything next one nothing now it’s everything and once you do that it’s like wow I’ve just got four
[01:55:00] steps to take and I can get to that exponential growth so if you’re thinking I’ve got to add you’re going to constantly add complexity you’re never going to get there but if you’re just simplifying and then multiplying Simplicity it’s like oh we do this that can multiply very quickly then you can get much bigger much faster right and and that to me is what exponential thinking is all about hey everybody this is Peter a quick break from the episode you I’m a firm believer that science and technology and how entrepreneurs can change the world is the only real news out there worth consuming I don’t watch the crisis News Network I call CNN or Fox and hear every devastating piece of news on the planet I spend my time training my neuronet the way I see the World by looking at the incredible breakthroughs in science and technology how entrepreneurs are solving the world’s Grand challenges what the breakthroughs are in longevity how exponential Technologies are Transforming Our World so twice a week I put out a Blog one blog is looking at the future of longevity age reversal
[01:56:02] biotech increasing your health span the other blog looks at exponential Technologies AI 3D printing synthetic biology AR VR blockchain these Technologies are transforming what you as an entrepreneur can do if this is the kind of use you want to learn about and shape your neural Nets with go to demand.com blog and learn more now back to the episode all right one of my favorite mindsets let’s go to our next one the abundance mindset um you know I was I came across the abundance idea that led me to then go write my first book with Steven Cotler and then launch the abundance conference I was at singular University I remember I was with uh Ray kwell and Neil jacobstein who was heading our AI group and we’re having a conversation and the conversation went something like this um everything is becoming more abundant great okay
[01:57:01] interesting idea but show it to me and the realization was that technology was a force that turned scarcity into abundance and we started talking about this over over this lunch and it was like my favorite example is you know we used to go and kill whales to get whale oil to light our nights then we ravaged mountains to get coal then we drilled kilometers under the ground and now we’re you know living on a planet with 8,000 times more energy uh from that hits the surface of the Sun than we consume as a species and now we’re about to unlock Fusion Energy right so there’s this massive abundance of energy um and and you said it slightly earlier the you know I give two examples of an abundance mindset and how technology can unlock abundance so you know I’m 54 if I have an orange tree in the backyard and I go and I reach for all the oranges I can reach at some point I’ve reached
[01:58:01] everything I can and oranges are now scarce until I invent a ladder that gives me higher reach now oranges are abundant again um other example I give is if you have a a pie that you baked and you’ve got you know you expected four people over for dinner but eight showed up all of a sudden you got to slice the pie into thinner and thinner slices and abundance mindset is no screw that we’re just going to bake more pies and so this is what technology enables us to do right go from film photography which is expend expensive remember the days you used to like hope you got that photograph and you’d pay for all of the photos to get printed and and now you just take a thousand photographs and you know hopefully you got you know the one you can see it right then and there so I believe there is nothing nothing truly truly scarce that you can flip everything into an abundance mindset um I’ll give one last piece and I’d love to
[01:59:00] hear your thoughts and it’s the notion that the core wiring of our brain our default thinking right that evolved again 100,000 years ago on the savanas of Africa was a scarcity mindset and a fear mindset because that’s what saved Our Lives scarcity you would hoard because you never knew where your next meal was coming from Fear because there was clear and present danger everywhere and so that mindset is we’re always battling against that as our default mindset yep Y how do you define abundance in your mind you you’re I I I’m totally with you that abundance and lack and and lack is one of the most debilitating sense because then you always feeling you have to hold on right like I I got to keep my piece of this pie uh we uh have um one of the docu series that that I’m working on with um with Jeff Hayes and and the and the docu series company that’s now part of Genius group uh is about the wealth Gap uh
[02:00:00] because because I think a lot of people think of the wealth Gap and the idea that some people are getting richer like as you say a pie right because if it’s a pie and that person’s getting richer it means I must be getting poorer right like that the money is coming from somewhere and if if instead of thinking about it like the P where you’ve got this fixed thing and we realize just how much new money has been printed we realized how much new creativity has come into the marketplace like this is not a zero sum game and you think about it a little bit more like an actual race where you got two people and they’re running and one person figures out you know what I could actually build a bike right and then they’re cycling and then and then because they figured out they didn’t have to run and now they build a bike they go well actually I could build a car actually I could build a rocket ship and so now they’re going so far ahead by the end of the race the the wealth cap is so high now you don’t have to kick this person off his rocket ship for this person to go faster you’re not going to go faster right but there’s nothing stopping you from also having a bike or also having a rocket ship right and and and you can learn from that and do that and that I think is exactly like baking more pies it’s like it’s like knowing that no one’s necessarily taking
[02:01:01] something away unless it seriously is zero sum that’s that the government or someone has made it or the education system makes only X number of people get an A so then the only way you get one is someone doesn’t get one but those are manufactured games right I I love this such an important so this this wealth poor Gap again uh I just I I want to double down on this because I think it’s an important conversation to understand um because I do believe we’re heading towards a world uh where we can meet the needs of every man woman and child and create abundance um not a world of luxury for everybody but a world of possibility a really important distinction you know uh for most of human history it was the king and the Queen on the hill right the Pharaoh the emperor whatever you want and everyone else in squalor and it was you know very little at the top and mass majority now we’ve moved people into middle class and so forth and yes we’re also in you know spreading the wealth Gap meaning people
[02:02:00] are getting wealthier at the top faster than the majority but there’s going to be a point where there will be billionaires living Mars and everybody has access to all the food water energy Health Care uh you know education that they want and need and the wealth cap will be huge but does it really matter if everybody’s if the base of this pyramid has been raised to a point of abundance for everybody that’s what I’m working for right it it’s very interesting this because because everything you’re sharing and even this whole idea of of this wealth Gap you know being erased like there’ll be people listening to this who’ll be like look that’s that’s fine to talk about but the game is rigged and I can’t even get to pay even with my business my job for what’s needed based on the cost of living right and uh it’s super interesting because there has to be a systemic change or or at least in small groups if not the whole nation I was
[02:03:01] speaking this was probably about um 20 2009 2010 with a group in London and this was at the time when there was these London riots that were taking place uh and it was for very much the same reason that there’s a lot of civil unrest in the US right now uh just this sense of unfairness that that that the system is rigged uh and were all fighting they were looting the stores and and they like this is what’s going to happen with the singularity like you know when AI comes in and and the super rich get even richer uh we’re going to have like meltdown of society and I said well it’s kind of interesting because coming from Bali where I was living at that time and in Bali there really is no poverty even though if you took the theory that if someone’s under $2 a day then they’re in poverty uh in Bali because everyone lives in banard which are groups of 100 families and they all look after each other no one goes wanting everyone gets to eat right if someone doesn’t have a job they’ll look after no problem until they find a job in fact the work job is basically the second job they have the first job is the village job and the village job is
[02:04:00] the fact they have festivals uh every week or second week uh some are dancers some are uh singers uh some are musicians uh and everyone has a role to play which is Meaningful and so and then the fact that they might make some money and that’s part of it that’s not the biggest reason of why they’re actually living in this society and when people from outside come in and you realize wow like I can’t spend money in luxuries because no one’s driving a Ferrari and no one’s got a big house everyone’s just loving the fact that they’ve got sunshine they’ve got sea they’ve got uh uh paradise and uh and if you’ve got extra time uh because why are you going to make all that extra money uh the real key thing is what’s your job going to be not a job in terms of paid production because that means you’re always going to be out of a job but paid self-expression like like what is it that I want to do I want to work with my my child at school I want to learn a new uh M you know musical instrument I want to uh work in the fields I want to start a business like whatever it is you want to do you can do it but it’s because it’s what’s most meaningful for you not because it’s what you need to do to make money and then retire and I think that
[02:05:00] that’s a whole reshaping where we’re seeing this in groups in the US right where groups are getting together and saying let’s just rethink what we’re even trying to achieve here and I think that’s an absolutely necessary part of abundance yeah coming to terms with the fact that everything already is abundant um I I’ll share one extra piece on this I think it’s really important which is there’s a huge difference of of pedling in lack resources versus sharing abundant resources so money if I have 100 bucks and I want to share 100 bucks with you I’m left with 50 bucks right so that’s a scarce resource um if I have an idea and I share an idea with you it doesn’t become half an idea right it grows in size um if I have a connection and I make that connection and I and I share it with you hey Peter go speak with this guy right that doesn’t make mean I have half a connection right it’s become a stronger connection both ways trust has grown right if I share responsibility if I share power all these things allow you to grow and the people I see who are have abundance mindset they choose to share abundant resources which means they more than share them the more they grow whereas those who have a zero some mindset they won’t share anything
[02:06:01] because they think that anything they’re sharing is going to make them have less and then they’re focusing at scarce resources versus focusing at abund resources beautiful absolutely true and I think about um the friends of mine uh who are I’m the closest with they are entering every conversation giving first yes mhm right uh they are sharing they’re supporting what can I do for you um and they’re coming with an abundance an abundance mindset um you know the realization is exponential technology I I I had a I was tweeting and texting with Elon and talking about abundance which is a concept he talks about and he loves uh and I said when are we going to have abundance he goes after AGI right so artificial general intelligence and it’s true you know the things we spend money on right now the best physicians and the best teachers in the world will be AI which is going to be effectively free right uh when you
[02:07:01] have an autonomous electric car the cost of transportation is a quarter of what it is if you own a car um you know the things that we want I mean the ultimate and there’s a there’s a book called zero marginal Society by Jeremy riffkin that talks about where are we going event eventually in a post capitalist society when I’ve got nanot technology right and I uh can take a nanobot and make you one and you can drop it in the soil and say make me an electric Ferrari and what does it need needs energy and we’re going to have a massive squander abundance of energy it needs information design while lots of open- source design available you know information is becoming more and more free and needs the raw materials and you might pay for some raw materials but it’s in 10 of dollars not not tens of millions of dollars yeah so uh this is a a future coming our way it’s hard for people to see that it’s extremely hard yeah we we we forget uh how we are creating
[02:08:02] abundance in our lives that we then take for granted right um be the ability to turn on the faucet and get water versus go down to the creek for an hour to get water is buying you back an hour of time the ability to you know it used to be if you wanted to do a research project you You’ go you drive to the library hope they had the book then go find the book now you just Google and a few seconds later you have so we’re buying back time we’ll talk about a longevity mindset which is for me adding decades onto your life and typically you know so I don’t think there’s anything truly scarce right time is the most precious of them but there ways to buy back that time or to make time more efficient cuz no matter who you are on the planet the wealthiest person or the poorest person we all only have 24 hours in a day right right it’s how you use your time that
[02:09:01] differentiates the wealthy and the less wealthy yeah mhm um so how do you get an abundance mindset it’s a tough one it’s a super tough one and and the metaphor that I like to use because then people really get to see where they sit in this spectrum is the metaphor of the candle right because because candle has two parts it has the wax and it has the flame and and really abundance mindset is realizing it cost a candle nothing to light another candle right like it’s like nothing and it could just keep on growing but there’s a zero sum part of the candle which is the wax right so if you I’ve only got this much wax and okay can I share my candle with anyone else if you’re in that wax well first of all you can’t see clearly right because it’s wax but secondly um you’re not going going to want to give any of the wax to anyone else because you’re going to end up with less but if you realize that as you say the whole turning from material to immaterial right this whole idea that the whole point of the wax is to turn into flame uh and this is why we talk about igniting your Genius right that we’ve all got a genius inside that most of us aren’t even aware of we’re Tak it for granted right but if we actually
[02:10:00] were to ignite it and for what reason to light others right and then realize that was the whole point of the candle in the first place the abundance is in the ability to be able to pass on the light to others um the lack or the idea that I don’t have enough is the idea that that I need to hold on to the wax even at the expense of turning off the candle right turning off the light so that I can actually hold on to more wax and then of course you never get anywhere in life there’s a there’s a story which um for me really brings us home to the heart because I think abundance is all about the heart as well um and it’s a story which came out in our library we have a library at our Resort in Bley and it’s kind of one of these magic libraries where people come in they donate their books and then so I always finding new books in there and there was one that someone had come from India uh and I only ever saw this book once and then someone must have taken it but there was a chapter in the book which was a story of a raindrop and the way the story goes is that you know one day is raining and this raindrop for the first time is a raindrop and it’s kind of like falling out of the sky and it plops down onto a jetty uh going out to sea and it’s like
[02:11:01] wow this is cool I’m a raindrop this is amazing right and it’s looking around all these other raindrops uh and then as it looks around it sees that there are other drops that never get to be a raindrop because they go past the jetty right into the sea right so suddenly it’s like this is terrible right like like I may not be here forever right and so there’s an ECT of this whole idea of abundance which also comes with the fear of mortality right it’s like I’ve got to hold on to what I have cuz everything’s transient and so as it’s like worried about this it notices that the wind is picking up and there are there are drops which are blowing off the jetty into the sea and it’s like oh my God if I don’t hold on tight I’m going to end up disappearing totally and so it’s now trying to hold on and trying to be small which lots of us do and as it’s doing that just trying to hold on it notices that the sun’s coming out and even the ones that are holding on are evaporating so now it’s like oh my God like now what do I do I either got to choose to actually jump and take the leap of faith or I got to basically just stay here and I’m just going to evaporate anyway and so then it’s like now I’ve got a big Choice what do I do and it’s thinking
[02:12:01] about it and thinks well like I know for sure I’m going to evaporate here but I don’t actually know what happens if I go in the sea like I think I’m going to disappear but maybe I’m still a drop I don’t know so it decides at the end it’s going to take the courage to just just jump and go for it so lifts itself up the wind comes picks it up it flies off it rases itself and then the moment it hits the sea it realizes it hasn’t disappeared and in fact has become the whole ocean yes right and and and this there like pretty much every religion every spiritual experience has got within this this sense of true abundance right that that that we’re that we’re not a drop in the ocean we’re the whole ocean in a drop um what every leader I know everyone who’s ever shaped this world has come in with that level of energy yes and and it’s that energy of of always having more to give right because there’s always more which then makes the universe work through right because that is the key to all of this is the consciousness of being aware that the
[02:13:01] mindset which allows us to be able to really have an impact on others is only when we expand ourselves to the size that they are as well that’s beautiful you know I think a mission for entrepreneurs I Define an entrepreneur as someone who finds a problem and solves it right ultim and so the more entrepreneurs the more problems that are solved I also think entrepreneurs are ultimately today exponential entrepreneurs are about creating massive abundance in the world right if you look at the greatest entrepreneurs um you know if whoever you might think of Steve Jobs uh you know when you have millions of dollars of free apps on your phone it’s a massive amount of abundance and so the question is where is is there scarcity in your life uh where is there scarcity in your company in your industry that you can turn into abundance someone is going to do it and if you can uh there is massive
[02:14:02] opportunity and it isn’t about uh the idea of charging for that but it’s the business models that are wrapped around it uh and so you know for me I’m working a lot of my right might now Roger is in the health care space you know building Fountain life and how do I constantly demonetize and democratize right so it’s super expensive to have all of your upload 150 gigabytes of data and imaging and so forth but my job is to LEAP ahead and figure out how do we eventually provide that to everybody for free right and what are the steps in the decadal decrease in price and increase increasing capability and it’s a challenge it’s going to take 10 years but we’re going to get there um and so I I encourage entrepreneurs to be thinking about how do you take something that’s scarce um you know the typical
[02:15:01] Consulting business is one where you put your arms and barricades around a group of individuals and you meter them out a little bit at a time yeah right by the hour expensive or Law Firm whatever the case might be and of course here comes AI that is going to disrupt that entire business mhm right it’s going to become you know effectively the best legal advice the Best Consulting advice is going to be your AI engine um that you that you’ve built so uh scarcity to abundance it’s really overcoming this core mindset that we have of fear and scarcity uh and this you know we’re heading towards a world in a world of abundance uh it’s a world for me that’s more peaceful more loving uh where every mother knows that her children have access to all the food water energy healthare education that they need uh and that’s really a world that I want to help create absolutely I I I think you
[02:16:01] know there’s no better truth than the one that that says you know a man you get to see the true measure of man when they have everything or when they have nothing right and you know and this this whole aspect about like what does abundance look like sometimes is almost the opposite there’s this kind of thought exercise which is very interesting one which is what would happen given that you know we’re all kind of like in this rat race of one form or another unless we somehow transcend it what would happen if tomorrow we woke up and the entire monetary system of the world had collapsed and you couldn’t use a dollar you couldn’t use a pound you couldn’t use anything what would then happen right and it’s super interesting because every time I’ve ever had that conversation with people for some people there’s actually a level of relief right it’s like okay that’s good that we not chasing but the second thing is no one thinks oh we might as well just pack a bags and die right it’s like no we’d figure it out right we’d actually find ways that we had can trade value with each other we’d look after each other uh we’ bring everyone along the ride and we realize how much we’re kind of in a game at the moment which is the musical
[02:17:01] chairs game where they where we think they’re going to get taken away um where where what we would actually do if we actually were to be in a world where we were actually having to figure it out from scratch like first principles we would think differently about what we do today right like let’s imagine that like tomorrow that this would be the case and and you knew that uh you know someone had a someone had a uh some you know some fruits that people go pick up to eat right someone’s got a truck which basically could go pick up the fruit okay someone who’s done really badly by people has got a truck and someone who’s like Everyone likes who’s got a truck who are you going to go send for the fruit right it’s the one that you trust more okay well if today there’s things you can do to be more trusted tomorrow what would you do i’ call this person i’ speak with and you realize the behaviors that we ourselves would have to be better human beings if we actually were living in a world of abundance where we’re not having to chase each other for things it would be a different world and the people already living in abundance exactly as you said they’re already thinking in that way they’re not waiting for it to happen but they’re creating it through constantly giving but giving the
[02:18:00] things that are of highest value and I I’ll just share one thing about effective giving because I think this is where a lot of people get it wrong it’s like I gave and it didn’t come back well it’s like if I went to a baseball game in uh in San Francisco and uh everyone behind the picture were all having a glove cuz they knew if the ball came back they weren’t they weren’t throwing the back on the pitch right like if they get the ball that’s it it’s set out so so being very aware that if you’re on the if you’re playing the game and you’re on the pitch and there’s other people playing even your opposition they’re going to keep the ball in play right cuz that that’s how you play the game you you hit it to someone off the pitch someone outside the line of trust right you’re never going to see the ball again right so it’s really important to know there’s a whole bunch more Spectators than players in any game and what’s going on in the world today is very similar there’s a lot of people who will grab and not want to give back but that’s no reason not to play there’s no reason not to find out who is living this world of abundance and play with them right cuz they’re there and then you’re going to be able to win the game together you get to choose your community yes choose it
[02:19:02] wisely um mindset number six purpose-driven mindset uh one of my favorites I think one of yours as well um and I speak about a massive transformative purpose it’s the thing that wakes you up in the morning keeps you going through the day uh keeps you going through the night it’s it’s giving you know uh your uh energy to your life uh it’s it’s at the end of your life looking back did I live a purpose-driven life and it’s one of the things for me when I think about what I want from my kids most uh it is one of the most important things I want them to be good people uh good men I want them to live a life of purpose where they’re uh where they’re self-driven uh to go and and create and uplift Humanity how do you think about a Purpose Driven mindset I find purpose rivm super interesting
[02:20:00] because it’s it’s the whole basis of everything I’ve done in my life is is what’s the bigger purpose and the biggest benefit because when you’re thinking about okay it’s very clear I think to a lot of people that the opposite of abundance is lack but what is the opposite of a purpose-driven mindset I personally feel it’s an anxiet driven mindset right like because if you don’t have a purpose or something you’re driving for then then everything’s going to feel like it could be better or everything’s going to feel like it’s not quite right um and anxiety comes from it’s kind of like when should I start how should I start bang if the if the gun goes for the 100 meter race you’re running right like you’re just going because you know why you’re there and you’re heading for it and you don’t let you don’t let yourself get anxious about what could be or how how you don’t sweat the small stuff right because you got something much much bigger that you’re focusing at and everything is just either an obstacle or a lesson that’s all right so so everything get contextualized you don’t compare to other people because you think I’d like to be more than that because that’s not your purpose right your purpose is this so without having that purpose which is that really clear direction of why
[02:21:00] you’re here uh you’re constantly going to not just yourself but your whole team is going to get caught up in all the wrong stuff uh because you don’t have that true north so I think that has been the now that isn’t how I myself got that purpose different mindset and and I and I got attracted to what you do and how you do cuz you have such a strong purpose mindset and then you attract all those people also that have the same thing as well um but for me the the the the the kind of like the siren Call that stopped me from doing what I was going to do cuz I was studying to be an architect I was at Cambridge University I was thinking at that point this is my life I got to get a profession I’m going to go get a job I wanted to build buildings so I I I love designing so I thought that’s what I was going to do um but then I came across Buckman Fuller and I remember the first time I met you I talked about this as well uh he created the geodesic dome so he is an arch but he’s also a futurist I I didn’t never heard of a futurist before and uh and he was talking at that point about the final exam and he was like saying like all the world’s challenges can be solved with technology because they’re all distribution challenges right when
[02:22:01] we say we have poverty it isn’t that we don’t have lots of money we’ve got plenty of money it’s just food or plent exacty all right so so technology can solve these problems and you’re saying even in the 70s there was already enough technology to solve all the problems but we weren’t solving them in fact a lot of them were getting worse and he said that wasn’t because technology that was because of human consciousness is our inability to work together to use this power and he says and this is not just an exam for Humanity It’s the final exam because technology will keep on accelerating and without using the word Singularity he was pretty much saying there will come a point where Judgment Day will happen and at that point we either have accelerated our Consciousness enough to harness technology and we know that because we would have solved all world’s problems but if we failed the exam it’s because we didn’t raise our Consciousness and Technology will destroy us yes and I remember that when I heard that I was like holy cow like I I I can’t be building business building buildings I need to build Consciousness right and businesses is one of the best ways today to do that but that shift and and me choosing that path was was sparked by
[02:23:01] someone who’s very purpose— driven right like his whole life was about that purpose um and and and I think all of us get impacted in some way where it becomes infectious if you decide on something that becomes your must yeah uh let’s talk about why a purpos driven mindset is so important I’m going to give a a couple of examples first in this world of increasing abundance where I mean literally the amount of deals the amount of opportunities the amount of amazing things the amount of you know mental candy available um if you’re not clear about your purpose your your time your attention is split everywhere uh if you’re clear about your purpose you’re then able to grab uh a piece of information and opportunity an individual and if it aligns with your purpose work together and if not you can say it’s amazing but put it aside right so your purpose-driven mindset allows you to uh properly select and focus in
[02:24:02] on the opportunities and challenges coming your way really important because the number of opportunities and challenges is just skyrocketing without of purpose you’ll you know you’ll squander your attention your time your capabilities so that’s one important thing for me um the second major uh reason for a purpose-driven mindset is uh my experience is I hire for purpose MH you know if I’m looking at two individuals and I can detect someone who’s really driven by a purpose I don’t care where they went to school I don’t care what their experiences if they if that’s their mindset their purpose they’re going to Excel and exceed against everybody else MH and so you can detect that I love what uh Jeff basos says that there’s two types of of entrepreneurs there are the missionaries and there’s the mercenaries right and it’s like you know the missionaries are doing for the purpose The Mercenaries are doing it just for the money and and
[02:25:01] he says I only ever support the the missionaries not only because working with Purpose Driven people is far more inspiring but uh they’re actually the ones that end up becoming more successful anyway because they’re attracting others that are also more Purpose Driven yeah for sure um other reasons for purpose-driven mindset in your mind I I I I’d like to go back to um you know the thinking that I’ve been going through because I I love your mindset model so much and and having models like you say with us business models with us Role Models just gives so much context to where you’re going and I think one of the most important things is coming back to the idea of uh uh Pavlov’s hierarchy of needs where where when we started talking about the first couple of mindsets it was very much about okay how do you just make sure the foundational things are happening so you’re not living in fear living with no Foundation right CU you’ve got gratitude Etc um the next level up from that which is actually saying okay now that I’ve actually got the kind of like you know physical things that I need I need the safety right and and that whole thing about knowing okay I don’t have to worry about if I lose my job because I’m
[02:26:00] curious I’m always going to find a way to have value right and then after that you then have the whole connection side which is the third aspect up and the whole key there around okay well if you actually have Moon shots is going to bring the right people in if you’ve got you know exponential thinking you’re going to attract all the right people through with you and and that leads to the recognition part or the or the self-esteem part this final part is self-actualization right and and this whole thing about purpose where you realize okay well you can get to a certain level of success outwardly but inwardly is the real key at the end like like passion can push you but purpose will will pull you right and and and at times when you look at people go well they’re clearly not doing for the money they got plenty of money right but but they they keep on going and and that’s when you want them to keep on going that’s when they have the greatest impact in the world it’s because of the higher value of what it does to your own in Spirit by actually being driven by something greater that you can leave a legacy with you know doing anything big and bold in the world is hard and unless you’ve got that emotional why driving you you’re going to give up I’m absolutely clear I mean I’ve always been
[02:27:01] a very Purpose Driven my purpose— driven mindset was around opening up space and around solving you know Grand challenges around supporting entrepreneurs and now around Health span and Longevity there were a few times in my life where I went after what I considered the equivalent of a get-rich quick scheme you know and as I got into it and I realized it isn’t quick uh and it’s hard and then I don’t give a about it right and then I was like okay just drop that right here in right now and often those whatever those schemes are or whatever those projects are they’ll attract the wrong people yeah and so as a result they become zeros some so even if you think you’re going to make the money you end up losing even faster right and this is so and your time is your precious so one of the things as well is when you’re working on something that’s purpose— driven um and you love it and it’s calling to you even at the end if it doesn’t succeed you have learned so much you’ve grown so much you know you’ve fed
[02:28:00] your heart and your mind and you have met amazing people on that same journey in life uh so that it’s been a win even if the business doesn’t succeed in that regard really uh critically important so I talk about a massive transformative purpose um and I Define it um my massive transform transformative purpose today is to inspire and guide entrepreneurs to create a hopeful compelling and abundant future for Humanity so when I you know I teach at at abundance 360 uh to Define your MTP uh and I like to think about it as having someone you’re serving it comes very much back to eeky that you mentioned earlier so who you going to serve for me me it’s primarily serving entrepreneurs uh how are you going to serve them what is it that calls to you that you’re good at I love inspiring and guiding them right so the work with the ex prise is around saying you know inspiring them this is the end goal
[02:29:02] guide them you know this is the direction to go and then what is your end goal what do you want to achieve and for me it’s about uh you know creating a hopeful abundant um and compelling future for Humanity so I Define that I say that every day once or twice a day sometimes more than that in the shower and that clearly gives me the ability to select who I spend time with what I spend time with and and what you say no to right like what do you say no to you know Martine rothblat has an incredible quote um that she shared she said the successful people in life say no to almost everything the most successful people in life say no to everything right and it’s like really hard yes um it’s got to align with that MTP yeah absolutely and you know it’s really interesting the if I if if you don’t mind I wanted to just share this because we were talking about we’ll put this we’ll uh if you don’t know uh Roger is
[02:30:02] an incredible artist and his notebook is a work of art there’s like you’ve heard of you’ve heard of Leonard Da Vinci’s notebooks there’s the Roger Hamilton’s notebooks too and will’ll put this image in the show notes um actually I’ve I’ve got the abundance uh when I’ve been at abundance this goes all the way back over a decade right I’ve got the ones from a decade ago which is hilarious in this was this is the kind of making the notes we were talking about for geniusu just hold it up to the camera for one second so people can see this is one of the human longevity ones that we did at abundance right this was another one this is abundance 360 I think 10 years ago when you talked about the 60s right so that was one here as well wow but I wanted to share this because um I’m I’m honored yeah so you you you made this win on the FL yeah I was on the fight over and I was thinking you know there’s something around uh how mindsets and if we link mindset of Consciousness because it is it is about just shifting way you think it’s actually the opposite of knowledge right because as they say you know a the more
[02:31:02] he knows more he thinks he knows versus the amount of wisdom the more he knows the more he knows how much he right so there’s an aspect to all of this which is like we say it’s not it’s it’s not what you’re thinking about it’s what not to think about right and it’s it’s like this is the right like I’m going to delete those those were old habits old beles compared to where we are now what’s super interesting and I think a lot of people don’t know this when they look at a rainbow um is the colors of the rainbow were actually defined by Isaac Newton right like before he wrote principia he wrote a book called Optics and uh of course you look at a rainbow it’s got Infinity number colors in it but uh he knew enough about kind of like the the levels of consciousness from Egypt from India that he said okay I’m going to use basically the seven chakra colors as basically the seven colors in a rainbow now what’s really interesting is that like a lot of people don’t realize this and I’m half Chinese my mom’s side and I’m half Scottish so I always link the Eastern philosophies with the West beautiful but one thing super interesting that I think a lot of people don’t realize when they’re doing yoga or they’re think about Shakra energies is that we’re talking about Consciousness levels that they basically
[02:32:01] went and said there’s a hierarchy to understanding Consciousness which links to pavlof which links to basically the way we think and just to go through it very briefly so that we can see how this fits together um when we go to school we’re actually learning some of the lowest levels of consciousness so we’ve created and wrote a book about this um called the million M plan uh that there’s seven levels starting from red to Violet but below red is infrared and above Violet is ultraviolet so we really got nine levels and the very beginning bit which is the victim mindset which is basically like the one that’s infrared is the one where it’s like the whole world is happening to me and I have no power over anything right and that’s the mindset and a lot of people get that mindset in fact when we’re kids we’re kind of taught that’s what we need to be like which is why we need our parents to to move from that mindset to the next one which is red level which is Survivor having just enough to have nothing right like a lot of people go through the whole life even big ping jobs where their selfworth is such that they’ll just spend everything they’ve got and they’ll basically just lose everything they’ve got and they always end up back in the same place and the number of entrepreneurs I work with who are trying to grow big businesses but they haven’t
[02:33:00] solved their own issues yet which are about their own mindset about selfworth and about how how money and resources are flowing through themselves this is where basically if they don’t turn on gratitude mindset they can never grow because they’re always going to think they’re not good enough right this is just the reality of it um so that’s why self-sabotage that’s right that’s and I see so many people self-sabotaging themselves and they’re like holy cow if if I just got more grateful I would actually keep more and attract more than what I’m doing right now yes and it wouldn’t be such a bind right um the one above that which is the orange level which is the worker is the one that goes you know what I can be positive but not by just going out playing I got to actually earn the right by being in a team and showing I can show up and like being in the football team without having to be the one holding the ball the whole time and that worker mindset like my dad uh he got his worth um when he was in the police force in Hong Kong by basically working hard like we’d get to a um uh we’d get to uh weekend like and I’d come back from school and he’d be he’d be like had such a good week he’d be sitting on the balcony with his beer and I go what happened Dad and he’d
[02:34:01] be like I just work so hard I like yeah yeah but what happened he’s like I just worked so hard and someone at that level by the way if their selfworth is linked to hard work they’ll hate the fact that the government is paying someone you know social security for not working right right yeah so it’s like that’s not fair so and they’ll also look at the people above who aren’t working so hard who’ve got their own business to go they must be cheating they’re doing something so so this is orange level and the reason this is important is orange level basically is like you know you’re going from root chakra uh you’re going to and I put it all in here so you can look it here you’re going to sacal and this is where basically someone who’s like if I don’t have a growth mindset gratitude mindset to growth I can never go beyond that so people who are working hard their whole life who go that there’s no way I can learn anything new to go start my own business or go do my own thing they’ll listen to some we’re talking about here and go fine for them to talk about you know moonot mindset but I’m just trying to get to the end of the month and get my pay but when you go oh if I was curious how does someone who is younger than me uh who is uh not as hardworking who’s not as lucky uh who who’s not as skilled and they’re making 10 times more than me how are they doing that right and there’s always a way
[02:35:01] right and then going from those free which we call the foundation prison because they’re all about your own personal um uh self-awareness on yourself you then go to the next threee we call the enterprise prison which is frankly the entire way that the1 trillion a day that changes or operate in the economic system and that’s the player who is the one who is one person doing all things which we’ve all had experiences of in a startup the green level which is now hot so will is like I will do things that’ll have a big to-do list right so when you say something like look at the end success is what you say no to they don’t have a not to-do list right they just got a to-do list so it’s like I’ve got to do all these things and it’s and it’s bearing down on me well that changes if you have a moonshot mindset because with a moonshot mindset other people are going to come and help you do that moonshot like that’s the whole kind of kind of like learned uh learned the competence side and then above that green level which is hot now and and these by the way all show up across any uh knowledge that you look at in terms of true wisdom there’s a there’s a great book by Stephen Kobe most people have heard of the seven
[02:36:00] habits sure and the seven habits are all about how you go from yellow level one person doing all things to Green level all people doing one uh uh doing one thing it’s like how do I become part of an orchestra as now a performer not a player so player goes worker player performer and going from yellow to Green is where then you can now go exponential right uh because you’ve got the abundance mindset other people are coming in to connect with you you can grow exponential because you have a team where you’ve earned the right to be at that and exactly you’re sharing you’re working you’re not hoarding exactly right exactly right and after that book um stepen kovy and his son we’ve worked with a lot also called Stephen kovi um and he he wrote a book called The Speed Of Trust which is really the currency we’re all operating on now and that and he talked about the eth discipline right which is your voice and this is where the abundance side comes in the leaders of Tomorrow are the ones that are coming from abundance but those three if you do that right then you You’ you’ve mastered the Enterprise prism where you can start a business you can build trust you can add value but the final three we call
[02:37:00] the Alchemy prism is where like asking question why is Purpose Driven so important these final three are not the people in the audience watching they’re not like the the the the spectators uh they’re not the players the performers or the conductors the conductors are the ones that basically are at the blue level don’t have to pick up an instrument but they make all the music um once you understand that and that’s where investors sit right an investor if they see you’re not doing a good job of CEO they’re not going to come in and basically try and be the CEO right they’re going to find another CEO just like you know a conductor who sees a violin uh is off key isn’t going to come in and try and basically play the violin they’ll just get another violinist or a different violin but the key thing above that is you then have the three that made the music possible you have the trustee uh so we’re seeing in the world today uh all these different people who can move Mountain just through their trust right like Warren Buffett people will pay millions just to have lunch with him Richard Branson people pay millions to use the Virgin brand uh people now you have trust within the exponential Community oh if Peter’s behind that he’s supporting that right
[02:38:00] then I want to be a part of that as well because people trust him and and this is where the trust is so important trusty in a in a theater is the one who actually allows the theater to happen uh and the problem is too many of the trustees have been our politicians or people who basically are saying trust me and we don’t trust them anymore and then and this is why it’s so important because if you’re not Purpose Driven you’re never going to build the trust at that level and then one above that which is basically where we get to the third eye this is basically uh now where we’re getting to where we’re about to get to with longevity um this is where you’re going to the composer level and composer is the one that makes the music so when we talk about something like poverty poverty is just a bad composition right like like I said like in barley it’s a different composition so people don’t feel poor whereas we are all living in music that’s gone off key and we’re wondering why it sounds so bad when we’re trying to play it right um but that’s what’s happening right now today and the notes just happen to be Bank notes right but it’s the same thing it’s the fact that we basically are all trying to make music which isn’t in Harmony and everything we’re talking about mindset allows us to reharmonize
[02:39:01] and then the final one Legend is ultraviolet that’s basically where a legend on the map is a symbol right when Steve leaves us he leaves behind a symbol on the map which is one about quality and Technology right when Nelson Mandela leaves he leaves a symbol which means something quite different and and that’s when this energy can really go way beyond our ourselves in our lifetime as well so I I think one thing really important is that these mindsets are more important now than ever but they’re all linked to ancient truths and they’re all linked to basically the man’s search for meaning and man’s search for wisdom that goes back thousands of years right and and so I wanted to share that because I think it’s so important that people realize this is not just a nice to have but it’s like a must have if someone wants to be raised in their Consciousness I I love this so much and I want to remind everybody listening the mindset that you have uh was inherited someplace where did you get it what mindset do you have and what mindset do you need and how do you shift your
[02:40:00] mindset uh these mindsets can be honed they can be created they can be Amplified they can be shaped um it’s not overnight it takes time uh our our missioner is to give you the hints to start to think about this it’s a little bit every day our our brains are neural Nets just like Google’s machine learning deep neural Nets are you know and it’s example after example for example it’s living and breathing with the right people it’s reading things that amplify that mindset it’s seeing examples over and over again um and it is really the most fundamental you know thing that we can learn I you know I criticize our educational system today um you know my son in in in fifth grade was like learning the state capitals and I’m like you don’t need to know the state capitals you know that’s why God created Google right you know but understanding mindsets and how to hone them and which
[02:41:00] mindsets to choose uh is far far far more important even I think so many of us because when you’re when you’re the balling frog you you don’t even realize the damage that the wrong mindset is doing I I didn’t realize this with the education system when when at Green School which was set up by John and Cynthia Hardy when they wanted to homeschool their kids uh they basically thought you know there’s no better place than barley for like a beautiful place that you could be learning about changing the world right through the environment so they created green school if you look it up online you’ll see the most beautiful like Cathedral of bamboo for for school and and to give you an example of just the shift of going from a scarcity or a dependency mindset to an abundance or resourceful mindset take something like art right when we set up the art class there we said you know what art actually already is it is is teaching dependency because why when you start the art class you start with the kids going okay kids here’s some paper here’s some paint now let’s paint
[02:42:00] something well of course they’re going to think they can’t paint anything if they don’t have the paper and the paints which is like going out and think I can’t I can’t get money unless I have a job as opposed to what happened at Green School where he said okay paper let’s talk about paper where can you make paper from well did you know that cows actually uh you can use the cow dong to make paper let’s go make it right uh paints okay purple did you know you can make that from eggplant well let’s go make it and so the kids all a sudden it’s all abundant everywhere and and they they don’t start the art by basically just having equipment that someone paid for they start the art by creating the equipment creating the pette of course that’s what entrepreneurs do as well and you think my gosh that’s not taught at school at all right or even worse like everything we’ve been talking about which is get with the right people copy from them we know know at school that’s called cheating right so it’s just understanding how much that we are all being coded Often by absolutely the right the wrong values and wrong beliefs and then we then wonder why it takes so long when we get out there to have to unlearn these things right I’ll close
[02:43:00] out our Purpose Driven mindset with the realization that again I’ll say this uh doing anything big and bold in the world as an entrepreneur uh you know taking a moonshot is going to take a decade uh it’s not easy and you need to have that emotional juice we’re emotional beings I think of your massive transformative purpose as a canvas talking about art and moon you know that th this is what I care about this is what emotionally drives me opening up space or Reinventing education or Reinventing health care and then a moonshot is um a Target on that canvas that I’m going to achieve a b and c by XY Y and Z this is what I’m going for this is the shot I’m calling right without a Target you’ll miss it every time but it’s got to come back to that emotional emotional driver um that uh is fulfilling that gives you a purpose in life and that attracts
[02:44:01] amazing people to you when you have a strong MTP and you’re you’re proud of sharing it right if you if youve developed your massive transformative purpose and um I have blogs on this and you can go to my moonshot planner.com which is an AI engine that will help you develop your MTP and develop your moonshot for free when you have your your massive transformative purpose um if you’re not sharing it with the world uh then there’s something wrong either you need something you’re willing to share and when you do share your MTP at cocktail parties on stage in what you write and people know who you are what you stand for where you’re focusing it’s the universe is then going to bring those people to you right my friend Roger is going to say oh you’ve got to meet this person over here right or have you seen this uh this business over here it’s incredibly powerful as a magnet to
[02:45:00] bring amazing opportunities and people into your life yeah it’s you know I I’m going for my own uh realizations as well how easy it is um as you go through the hero’s journey right where basically you go through the road of Trials and things get thrown in your way way um talking about like MTP and just constantly reminding yourself of it uh when I mentioned earlier about the final exam and Bucky right back then long before I knew you and long before I’d heard about the concept of Singularity um he was already talking about not just here’s the problem which is we got to increase Consciousness but but here’s a solution right and and he said the solution is that we need to play what he called the world game right and and and what is the world game well in theory it’s something where everyone can have fun everyone can basically make an impact together uh but he died before he created it and it was um just earlier this year after we did our IPO New York Stock change last year and S for the whole last year all I’ve been doing is trying to kind of basically battle with Wall Street Traders and trying to you know solve all
[02:46:01] the challenges of having a public company as I’ve been mentioning to you I’ve been saying I’ve been suffering from pisss post IPO stress syndrome through all this but then as it was happening I was like oh my God we could be 24 months probably not more than 48 months away from Singularity right now like like we’re only talking two to four years and everything that I set up of my life to basically be able to help raise Consciousness and whatever small way I can with our group like time’s going to be up like this is it now right this is we’re we’re in the 99th level of the game absolutely right so then it’s like holy like Now’s the Time so I want to get on this now so we had a session last week um where we launched the world game and and this is our way of playing with all of our five million students around the world and what will be 10 million fairly soon and where basically everyone who’s coming on board we’ve got cities we’ve got countries we’ve got leaders in E cities and countries uh we’ve got a goal of 100 million uh in income and 100 million in Impact to show that it’s possible to you know do good and do well at the same
[02:47:00] time um and and working together with Tony and his his his hund uh and we’re going to be doing 100 million meals as impacts as part of this too and I can tell you the the shift in two things number one my energy yeah of actually going okay everything else is small stuff right because it is about like basically reminding yourself why you’re here and number two the amount of Attraction like this next week I’ve just got full of all these different meetings with different people who go I’m going to come play yes right and so I would definitely say this for everyone as well like you say not just what mindset do you have but what game are you playing like because it all comes absolutely what game are you playing yeah for sure uh let’s let’s uh wrap up here with the game of longevity so uh we are all on this planet uh born at an incredible time to be alive and uh for me I want to see as much of it as I can um and I’m out there building businesses prizing and speaking
[02:48:00] about a longevity mindset uh and I Define a longevity mindset as uh someone who understands that we’re in the midst of a healthc care Revolution uh that we are going to be extending the healthy human lifespan by decades uh why because of AI Quantum Technologies biotechnology Capital flowing in I remember when I was in medical school I remember reading about and then seeing a TV show on Long Live sea life that certain species of whales bowhead whales could live 200 years then Greenland sharks could live 500 years and could have babies at 200 years old and I’m like wow if they can do that why can’t I and I said it’s either a hardware problem or a software problem and this is a decade where we start to solve those problems and the question is if you believe that these breakthroughs are coming uh this idea that uh Ray kwell
[02:49:03] talks about longevity escape velocity there’s going to be a moment in time where that for every year your alive science is extending your life for more than a year if that’s coming like Ry believes in 10 to 12 years years or George church or David Sinclair in the next 15 years then if you believe that then your mission should be if you love life and you want to see more of it should be to stay in the greatest Health you can for the next 15 years to intercept those Technologies coming our way and for me that’s a longevity mindset it’s this level of belief that uh we can create longevity we can extend the healthy human life span um you may have a different definition of longevity mindset uh how do you define it well I I um I’ll tell a story uh first of all which really impacted me when it comes to those who think about time on larger
[02:50:00] time scales right because that is a large part of what this is and uh I I’ve seen this again and again when you look I I remember seeing a quote if you go to your apartheid Museum in Johannesburg there’s a quote which is on the wall from Nelson Mandela from I believe it’s like the 19 50s or maybe early 60s where he says I will be the first uh South African black president right like this is when apartheid was at its by far worse that he actually had that Vision to know that he had to do this because and this was before he got basically put in jail it’s basically all that right and he was just like no I’m in this for the long term right so there’s something about that longterm we know this with Elon where he’s talking about you know basically how how little time we have in the in the you know tens of millions of years right and and and and even like someone like MOSI son when he talks about singularity in basically look this is the you know he’s got a 300-year plan I was in um Japan and uh we uh we heard from a mentor who was working quite a few of the wealthiest people in Japan there and he had this whole presentation where he says look you guys in the west are totally obsessed with size how big
[02:51:00] you can get how quick you can get there here in Japan we think about something quite different which is how long you can last we’ got Thousand-Year companies here he says did you know that Japan is one of the few countries if not the country in the world that has preserved it monuments the most like you go to most European cities and all the monuments are in stone and they’re all basically eroding uh you won’t find that in Japan why because we wanted our monuments to last the longest so we built them from wood because if they’re built from wood we will keep replacing the pieces and it will always be brand new but it will still be there a thousand years in the future right so there’s something about longevity and the way you think about how not do I get a thousand times bigger but how do I last a thousand times longer he showed us actual slides of the number of um uh Japanese uh um companies that were a thousand- year old companies as well and we we did an exercise with our group to say okay guys whatever your goals are in terms of how big you want to be let’s have a conversation about how long you want to last and how that changes your thinking about your business and it was
[02:52:00] super interesting because people started by think about the business but they ended up thinking about their family right they started thinking about Next Generation the gener generational like what example are you leaving to those that might come 100 years in the future and see that we were here at this pivotal time and that we had an opportunity to do something and did we do something like did we do the right thing together at the right level of Consciousness or not and it became a very philosophical discussion later on but to me that’s a huge part of longevity and um I’m interested uh uh for you to share how youve you of all you were very focused at the whole getting to space yes and then how your MTP and your moonshots have evolved into longevity space and what what were the key things that uh interesting yeah my I grew up in the’ 60s and it was the Apollo program in Star Trek that really captured my attention and I was enamored with going to space and I as I got to meet astronauts and learn about the government Space Program I gave up on
[02:53:01] government as the means to getting there and the idea of becoming a government astronaut where I might get a chance to fly half the astronauts who are selected never fly they’re called Penguins cuz they have wings but they don’t fly and then you know my vision of flying was I go up every weekend if I wanted to and that just was not going to happen that way and I spent 30 years I built the International Space University Z gravity Corporation our first X prize was for space flight um uh you know Space Adventures That Sent eight clients to the International Space Station and it was great um and then I met Ray kurile and I realiz that opening up space was going to really happen from the convergence of exponential Technologies right we’re seeing that with now Starship Material Sciences and Ai and Manufacturing and computer simulation and so forth and that’s amazing and so I needed to focus really on exponential Tech on solving big world problems xprize went from just a SpaceX prise to
[02:54:02] Grand challenges singular University came in and then I realized that wow okay um this was about a decade ago um in my early 50s 51 52 and space is moving slow and Tech is going fast and I want to see the next 100 years and it’s like selfishly there’s a lot I want to do a lot I want to see and uh I don’t I I you know rebel against the idea of an 80 90 or 100y year lifespan and I start remembering oh bowhead whals can live 200 years and Greenland sharks live 500 years why can’t we and then all of a sudden we start to see these Technologies coming into uh existence uh you know again AI Quantum Technologies biotech and so forth and it’s like huh here’s the tools and we actually may
[02:55:00] have the ability to extend the healthy human lifespan and I don’t need to extend my healthy human lifespan by 50 years or 30 years I happy to add an extra 10 and then and then intercept all the breakthroughs during at 10 that add 20 and then intercept the next ones that add additional and so it’s out of a love of life and a massive curiosity uh and wanting more time to see my moonshots fulfilled and that’s been driving this I also think health is in you wealth and I think there’s no greater gift you can give anybody right so where I invest my uh you know my personal funds my venture funds are in in health Tech biotech and in AI I think the two biggest wealth creation engines out there and I think ultimately um we’re going to see the 6ds
[02:56:00] hitting this health I think we’re going to completely demonetize and democratize and it’s not going to be just for the wealthy it’s going to be for everybody and um and it’s going to transform Society I think uh a world in which you are you care about the world more because you’re going to be around longer uh is one that I want to help create it’s super interesting because you know biology kind of comes after after chemistry phys like when we when we digitize physics right like you know starting with basically like you know modern physics is fundamental then chemistry now biology right so and the fact that at the core of our biology is is the most digital uh machine which is DNA right like so the fact that we are going down this route where when as we digitize this everything becomes personalized everything becomes something which becomes predictive um and what’s super interesting uh as a as a as an extra payoff because I think the thing about these mindsets is each of them comes with a payoff so I’m 55 years
[02:57:00] old right now uh I recently uh met up with uh one of my school friends from school right like way back when I was like you know 9 years old he’s retired um and I went to see him and we went for a walk and he I swear he could be like double my age in terms of his physique and everything and it’s like he’s like just giving up on life right that’s where he’s at and I was like Wow and and you think at the turn of the century like 1900 the average age were 40 years old right so I’m like 55 years old now I wouldn’t even be here 100 years ago but then at the same time I go out and see Richard Branson Neer Island he’s wind surfing at like you know 70 plus and I’m like look this is all basically about where you’re pulling your energy from right and there’s something about longevity itself and this whole idea that I at 55 I’m like well I’m I may be getting halfway there because I I intend to live a long time but the biggest thing that I feel keeps me feeling young um is the fact that I’m drawing my energy from I believe a different Source
[02:58:00] right like I feel there’s three different sources and again this is more metaphor but but the three sources that we tend to generate energy from if we’re at the bottom prism that we talked about in Consciousness the only energy you can get is pretty much like elected power right meaning you you to up the radio to hear the radio and the problem with that power and we call that motivation right so if I can to motivate myself every day well the problem is if you get to motivate yourself then you got no motivation you got no energy and people at that level especially if you’re full of toxic foods especially if you’re full of toxic relationships environments like it’s just going to be so difficult to even get through each day and you see people aging way too early because they’re trying to tap into that power if you take some of these mindsets we talked about and you’re here for a bigger reason with a bigger group at some point you go from elected power to Connected power that’s when when you like go oh I don’t need to wind another radio I can plug it in right and and and this connected power usually comes with Community it comes with white people where you just know when you show up like knowing I was going to come and have a podcast with you I knew it was going to be more energized at the end of the podcast than even when we start because it’s energizing at this different level and and of course that’s
[02:59:01] great but if you disconnect then it also goes down right this is why some people are unhappy with their spouse or their partner because they had such a great energy and then when they left then they’re like oh now I’m down here and and when you realize that when you leave this Planet that’s also a disconnection right then it’s like well well then what right like there are people that some who are watching this podcast have had more of an impact on them even though they lived thousands of years ago and they never met versus their nextdoor neighbor who might have died five years ago and they’ve forgotten already right and so it’s like what is that lasting power and above connected power there’s another one which is reflected power right that’s like solar power right that’s like as long as the sunshines right you don’t even need to plug in uh that’s what you run on right that’s what we see the top it’s a Purpose Driven energy right there’s a Greek there’s I love the word enthusiasm which comes from the Greek word for entheos which is in God right where you’re there’s this energy source you’re enthusiastic you’re not just enjoying something there’s a level of enthusiasm you love what you’re
[03:00:01] doing like I I I was I’ve been so excited about this conversation with you today because there very few people I play pitch and catch with and these mindsets and I think it’s one of the most important things I want to get to the top of the mountain and Shout to everybody listen your mindset it matters choose it develop it hang out with the right people what’s on your walls what are you reading what are you watching you know mindsets matter please it is one of the greatest things that you got and the payoffs you don’t you can’t really explain it until you get to it and then you give it a and then it’s like oh now I’ve got this energy I’ll give you an example right the numbers are pretty extraordinary that purpose D individuals who are purpose— driven and who are optimistic uh have you know um significantly longer lifespan right and it’s measurable I’ve written about it I think it’s a 17% increase in lifespan if you’re defined as an optimistic individual um and at the end of the day uh you know who do you want to hang out with
[03:01:01] people who are optimistic and purpose— driven or people who are you know depressed and and and trying to just you know make their way through the day a huge amount I I believe like longevity of your phone has everything to do with basically how many apps are sapping the battery and and basically the level to which you know you’re able to charge it as you go and and and we’re exactly the same we’re like energetic beings where it’s not simply about what you eat or what you know or don’t know about your body or putting yourself at risk by just not understanding uh that there are tools out there that allow you to get predictive on what might happen to you but also toxic relationships like we said toxic media like all of these things are all affecting your energy and that means also affecting your longevity right so so when you realize wow like you know getting surrounded by the right energy getting in with the right purpose isn’t just good for the world is good for my own Lifetime and who I become and having an interest in longevity mindset totally changes the Outlook you have and it stops you sweating the small stuff
[03:02:00] happening today cuz it’s nothing like like what was the small stuff that you’re worrying about in 2003 most people can’t remember what that was right because that wasn’t as important anymore but but and and and so why worry about it today um that there’s this story I’d like love to share I know I shared it with you when we were last speaking but for those listening to podcast is the biggest piece on longevity I I believe when I I H it myself and this was again on my trip to Japan and it was when uh we were doing a tea ceremony where everything is just so deliberate and like just for the reason that there is this concept in Japan of every moment being precious for itself right so like like we’re only like here having this podcast at this moment with people listening this one moment um and while it’s recorded the actual experience itself basically is One Moment In Time right and and we were like wow this is incredible seeing this sense of Presence by thinking about time and uh we were in this big uh Garden which was actually a museum for B
[03:03:00] entries and uh and and we went outside and heard that these were worth millions of dollars CU some were thousands of years old and we saw this old man and he was in there kind of like actually tying the tree and so we went up to speak to him say hey you’re the gardener here and he goes no I’m the owner we you’re the owner of this whole place he goes yeah and he goes well how much is all this worth and he goes I don’t know 100 million and we’re like where did you get the money for that and he goes well he made his money in ramman noodles right and sold his company now he had this thing so we’re like well why are you doing this instead of having gardeners do it and he pointed to this tree he had there and he said look this tree is over a thousand years old now I don’t know what your ancestors were like a thousand years ago but I know I had great great great great great great great great grandparents like we’re talking about over 12 to 15 different generations and every generation looked after this tree and every generation relied their whole life on the Next Generation to keep up their work and here I am after 12 Generations how can I not look after the tree right I let all of them down all of my ancestors and and we’re like wow and he goes but that’s
[03:04:01] not all after me this tree will last for another Thousand Years yes and so that means that my children and my children’s children or whoever is the generation who decides to look after the tree if I don’t look after this tree now then they can’t look after thee so this is an obligation that I have in my lifetime to carry on this chain and this is why I do this every day because I must and that really impacted me when I’m like well I’m also here not just for my life I’m and the people I I meet every day I’m here for all those that made it possible for me to be here and and for all the people afterwards as well and Longevity that changes everything when it ties together the purpose-driven mindset a gratitude mindset um you know a moonshot mindset and these are Al intertwined that’s a beautiful story um Roger this has been an epic uh conversation and we could probably keep going forever talk to me about genius U where do people find you tell them what
[03:05:01] they can learn on genius hu who is who have you built genius hu for great uh uh it’s called genius because there’s this great saying everyone’s born a genius but you if you judge a fish by his ability to climb a tree it will go for it whole life believing it’s stup right so it’s pretty much basically a whole new way of thinking about education lifelong from like we’ve got like you know preschoolers with their parents learning how to like think about Discovery through the primary High School through the university uh we have University just outside of Los Angeles here um all the way through basically to uh entrepreneurs investors uh learning exactly these things like how do you shift mindset and more importantly how do you do it in a way that’s right for you so when someone comes on the first thing that they do is they take our genius test you find out am I more of a Dynamo genius like you and me where we’re great at starting things not so great at finishing it so we better get a team right are we better at like some of people are more like you know Tempo genius and we won’t go through all of them right here but but we all have got natural Geniuses that work for us and what is happening now very different
[03:06:00] from what was happening a couple years ago is the next step is you meet your genie AI so we’ve actually hooked in uh gp4 to each individual so if I go to gp4 and I go do you know who I am it says I’m an NM I don’t know but like with Al Genie it goes yeah you’re Roger Hamilton and and so the whole way that it actually allows me to then say well if I’m going to I actually ask some question I’m going to be on this podcast with Peter uh what kind of things should we talk about and it knows who you are it knows who I am it knows what we’re trying to achieve it then basically says based on your passions and purpose here’s some thoughts uh so the whole idea is exactly as we say there should be someone looking after um and guiding you that’s your personal Aristotle right and that is yes I love that and then from there it then goes through basically choosing what um path you want to follow you want to be an entrepreneur investor and then and then what community you go into and we’ve got this clear philosophy which is exactly we’re talking about learning through doing connect learn earn act review and instead of student debt we have student credits you get you earn credits every single time you do a step uh and then you can redeem those credits on the actual platform as well so we’re gamified the idea of education and right
[03:07:03] now there are there are teachers because they used to say teachers didn’t get paid uh what they should be getting paid there are teachers making millions of dollars but you’ll find them on YouTube or you find them as bestell authors they don’t necessarily have got programs that are endorsed by the Department of Education sure but our goal is to basically take what is the peripheral side which is entrepreneur education which is basically unlearning what we learn as school to learn again and bring it into the full education system so that you can get your high school diploma or your degree program funded off the back of it as well um and that’s really the ambition like is it possible that 100 years from now when we saw that there was a need for a new education system we could have been a part of the solution and that that’s what happen so where do people go to learn more very simple genius.com so genius and then you just the letter u.com and then they can just start the journey straight away amazing uh how do I say this dude I’m grateful thank you for a beautiful conversation um I truly hope people took
[03:08:00] a lot away from this please as you’re reflecting on the conversation that Roger Hamilton and I just had ask yourself what mindset do you have uh and what mindset do you desire to have to navigate the decade ahead uh hang out with people who support those mindsets read the books the podcasts um that support those mindsets take the time to train uh on those mindsets it’s like going to the gym a little bit every day a little bit of meditation gratitude curiosity you know moonshots abundance exponential purpose-driven longevity uh it makes life a lot more fun doesn’t it it does and and I’ll say this as well Peter like and and for for everyone who’s listening to this this is a moment in time like we said but it’s been a decade where at the time when I first met you uh yes I was in Bary yes there had been some levels of success and things I’d done uh but the way you opened up my thinking to a much much
[03:09:02] bigger game uh which does like mean okay I’m going to give up some Comforts because I’m going to have to basically put myself in the line and grow something much bigger uh but that be that’s the hero’s journey right that’s the part where it’s like are you up for the call and uh so much of what you were sharing back then you know what I’m doing now and everything that I’m part of is kind of like living proof that once you follow and apply the things you talk about they really do end up uh being uh something that can change not just the world but also change yourself uh like there’s a huge difference between someone showing up every day saying this is my work versus this is my life’s work right and I think that’s a huge part of amazing difference and and thank you for being a member the abundance 360 Community cuz you shine a light and people get inspired by you anyway thank you V thank you buddy [Music] [03:10:00] grateful