Reference
Information we've gathered that may be useful later. Not our own work — things we've learned from elsewhere. 116 docs across the categories below, plus 6 concept articles.
Concepts (6)
Cross-cutting themes that appear across multiple reference docs.
- [[concepts/growth-loops|Growth Loops]] — Compounding growth through loops, not funnels
- [[concepts/analytics-as-craft|Analytics as Craft]] — Analytics as an irreducibly complex discipline with its own professional identity
- [[concepts/open-knowledge-sharing|Open Knowledge Sharing]] — Knowledge compounds faster when shared openly
- [[concepts/systems-over-goals|Systems Over Goals]] — Build the machine; let the machine produce the outcomes
- [[concepts/skills-as-building-blocks|Skills as Building Blocks]] — Atomic reusable skills composed into larger capabilities
- [[concepts/compounding-knowledge|Compounding Knowledge]] — Every interaction improves the knowledge base
Growth & Reforge (18)
Strategy, growth models, loops, retention, monetization, and experimentation — primarily from Reforge coursework and Brian Balfour's writing.
- [[2026-04-03-growth-loops-new-funnels|Growth Loops Are the New Funnels]] — Loops compound; funnels leak
- [[2026-04-03-racecar-growth-framework|Racecar Growth Framework]] — Engines, turbo boosts, lubricants, and fuel
- [[2026-04-03-reforge-acquisition-loops|Reforge: Acquisition Loops]] — Viral, content, and paid loop mechanics
- [[2026-04-03-casual-contact-viral-loops|Casual Contact Viral Loops]] — Ambient product exposure as growth loop
- [[2026-04-03-reforge-growth-models|Reforge: Growth Models]] — Quantifying loops into simulation models
- [[2026-04-03-reforge-retention-is-the-output|Reforge: Retention Is the Output]] — Retention as the multiplier on every loop
- [[2026-04-03-reforge-retention-measurement|Reforge: Retention Measurement]] — How to measure and analyze retention
- [[2026-04-03-reforge-engagement-activation|Reforge: Engagement & Activation]] — Activations, engagement loops, three moments
- [[2026-04-03-activations-three-moments|Activations: Three Moments]] — Setup, aha, and habit moments
- [[2026-04-03-reforge-defining-strategy|Reforge: Defining Strategy]] — Strategy as a system for saying no
- [[2026-04-03-reforge-why-growth-wins|Reforge: Why Growth Wins]] — The case for growth as a strategic discipline
- [[2026-04-03-four-fits-framework|Four Fits Framework]] — Product, channel, model, and market fit
- [[2026-04-03-model-channel-fit|Model-Channel Fit]] — Monetization model constrains viable channels
- [[2026-04-03-reforge-monetization-strategy|Reforge: Monetization Strategy]] — Pricing and packaging for growth
- [[2026-04-03-reforge-monetization-defensibility|Reforge: Monetization & Defensibility]] — Monetization as competitive moat
- [[2026-04-03-reforge-hidden-freemium-advantage|Reforge: Hidden Freemium Advantage]] — When free tiers drive compounding growth
- [[2026-04-03-reforge-experimentation-foundations|Reforge: Experimentation Foundations]] — Strategic experimentation systems
- [[2026-04-03-reforge-strategic-experimentation|Reforge: Strategic Experimentation]] — Strategic vs. ad hoc experimentation
- [[2026-04-03-five-myths-of-experimentation|Five Myths of Experimentation]] — Common experimentation misconceptions
- [[2026-04-03-reforge-why-analytics-efforts-fail|Reforge: Why Analytics Efforts Fail]] — Four symptoms and five root causes
- [[2026-04-03-scaling-data-informed-driven-led|Scaling Data-Informed to Data-Led]] — Organizational data maturity progression
- [[2026-04-03-data-wheel-of-death|Data Wheel of Death]] — The cycle of bad data practices
Data Engineering & Analytics (28)
The analytics profession, data infrastructure, tooling, and organizational data challenges.
- [[2026-04-03-analytics-is-a-profession|Analytics Is a Profession]] — Tristan Handy on professionalization
- [[2026-04-03-analytics-at-a-crossroads|Analytics at a Crossroads]] — Benn Stancil on the state of analytics
- [[2026-04-03-analytics-is-a-mess|Analytics Is a Mess]] — Embracing the exploratory phase
- [[2026-04-03-analytics-engineering-everywhere|Analytics Engineering Everywhere]] — Jason Ganz on the expanding scope
- [[2026-04-03-missing-analytics-executive|The Missing Analytics Executive]] — Why analytics lacks C-suite representation
- [[2026-04-03-datas-big-whiff|Data's Big Whiff]] — Elevating ad hoc analysis over dashboards
- [[2026-04-03-data-cleaning-is-analysis|Data Cleaning Is Analysis]] — Randy Au reframes cleaning as craft
- [[2026-04-03-data-challenge-is-organizational|Data Challenge Is Organizational]] — Four principles of scaling data orgs
- [[2026-04-03-data-maturity-processes-tools|Data Maturity: Processes & Tools]] — Maturity models for data teams
- [[2026-04-03-data-product-taxonomy|Data Product Taxonomy]] — Anna Filippova on data product types
- [[2026-04-03-data-products-taxonomy|Data Products Taxonomy]] — Eric Weber on product classification
- [[2026-04-03-data-team-roi-advocacy|Data Team ROI & Advocacy]] — Making the case for data team value
- [[2026-04-03-recipe-for-data-intuition|Recipe for Data Intuition]] — Building analytical judgment
- [[2026-04-03-good-data-scientist-bad-data-scientist|Good vs. Bad Data Scientist]] — Craft distinction in practice
- [[2026-04-03-selling-data-science|Selling Data Science]] — Vicki Boykis on making DS visible
- [[2026-04-03-ghosts-in-the-data|Ghosts in the Data]] — Hidden biases in datasets
- [[2026-04-03-data-science-for-business|Data Science for Business]] — Provost & Fawcett textbook notes
- [[2026-04-03-the-data-warehouse-toolkit|The Data Warehouse Toolkit]] — Kimball dimensional modeling
- [[2026-04-03-downfall-of-data-engineer|Downfall of the Data Engineer]] — Pipeline constipation and silos
- [[2026-04-03-combining-rule-engines-ml|Combining Rule Engines & ML]] — When rules beat models
- [[2026-04-03-feature-stores-hierarchy|Feature Stores Hierarchy]] — Eugene Yan on feature store patterns
- [[2026-04-03-hands-on-machine-learning|Hands-On Machine Learning]] — Geron textbook notes
- [[2026-04-03-uber-data-culture-first-principles|Uber Data Culture]] — Five principles of data culture at scale
- [[2026-04-03-snowflake-rapid-growth-doordash|Snowflake at DoorDash]] — Scaling Snowflake for rapid growth
- [[2026-04-03-netlify-databricks-to-snowflake|Netlify: Databricks to Snowflake]] — Migration case study
- [[2026-04-03-sharing-data-insights-playbook|Sharing Data Insights Playbook]] — Making analytical work visible
- [[2026-04-03-devops-modern-data-experience|DevOps & Modern Data Experience]] — Tristan Handy on data DevOps
- [[2026-04-03-macroeconomics-data-industry|Macroeconomics of the Data Industry]] — Industry-level trends
- [[2026-04-03-headless-bi|Headless BI]] — Decoupling semantic layer from visualization
- [[2026-04-03-gerrymandering-modern-data-stack|Gerrymandering the Modern Data Stack]] — Benn Stancil on stack politics
- [[2026-04-03-future-of-operational-analytics|Future of Operational Analytics]] — Benn Stancil on operationalizing data
- [[2026-04-03-great-data-debate-a16z|Great Data Debate (a16z)]] — Industry panel on data infrastructure
- [[2026-04-03-giving-more-tools-to-engineers|Giving More Tools to Engineers]] — Erik Bernhardsson on tooling
- [[2026-04-03-magic-of-small-databases|Magic of Small Databases]] — Tom Critchlow on publishable datasets
- [[2026-04-03-management-is-prediction-spc|Management Is Prediction (SPC)]] — Statistical process control for management
- [[2026-04-03-superforecasting-framework|Superforecasting Framework]] — Applied forecasting mental models
- [[2026-04-03-3ms-of-comprehension|3Ms of Comprehension]] — Mysterious to Miraculous framework
Business & Entrepreneurship (22)
Pricing, wealth creation, business models, leadership, and company building.
- [[2026-04-03-company-of-one|Company of One]] — Intentional smallness as strategy
- [[2026-04-03-the-e-myth-revisited|The E-Myth Revisited]] — Build the franchise prototype
- [[2026-04-03-the-great-game-of-business|Great Game of Business]] — Open-book management
- [[2026-04-03-profit-first|Profit First]] — Allocate profit first, constrain spending
- [[2026-04-03-ladders-of-wealth-creation|Ladders of Wealth Creation]] — Nathan Barry's progression model
- [[2026-04-03-naval-how-to-get-rich|Naval: How to Get Rich]] — Specific knowledge, leverage, compounding
- [[2026-04-03-1000-true-fans|1,000 True Fans]] — Kevin Kelly on creator economics
- [[2026-04-03-b2b-saas-pricing-masterclass|B2B SaaS Pricing Masterclass]] — ChartMogul pricing analysis
- [[2026-04-03-how-to-run-a-pricing-project|How to Run a Pricing Project]] — Kyle Poyar's pricing guide
- [[2026-04-03-usage-based-pricing-2|Usage-Based Pricing 2.0]] — OpenView on consumption models
- [[2026-04-03-how-to-calculate-cac|How to Calculate CAC]] — Andrew Chen on acquisition costs
- [[2026-04-03-saas-metrics-that-matter|SaaS Metrics That Matter]] — David Sacks on key metrics
- [[2026-04-03-nathan-barry-saas-scaling-profit-sharing|Nathan Barry on SaaS & Profit Sharing]] — ConvertKit scaling lessons
- [[2026-04-03-fifth-source-of-capital|Fifth Source of Capital]] — Ray Deck on alternative funding
- [[2026-04-03-double-your-freelancing-glossary|Double Your Freelancing]] — Brennan Dunn's consulting framework
- [[2026-04-03-peacetime-wartime-ceo|Peacetime/Wartime CEO]] — Ben Horowitz on leadership modes
- [[2026-04-03-engineer-manager-pendulum|Engineer/Manager Pendulum]] — Charity Majors on career oscillation
- [[2026-04-03-coinbase-decision-framework|Coinbase Decision Framework]] — Systematic organizational decisions
- [[2026-04-03-career-cold-start-algorithm|Career Cold Start Algorithm]] — Boz's onboarding algorithm
- [[2026-04-03-smeac-military-leadership-ops|SMEAC]] — Military briefing framework for ops
- [[2026-04-03-how-this-all-happened|How This All Happened]] — Morgan Housel on postwar economics
- [[2026-04-03-where-did-the-future-go|Where Did the Future Go?]] — Erik Torenberg on stalled progress
Content Creation & Writing (12)
Newsletter strategy, writing process, creator economy, and audience building.
- [[2026-04-03-part-time-creator-manifesto|Part-Time Creator Manifesto]] — swyx on side-project superiority
- [[2026-04-03-not-boring-one-year-retrospective|Not Boring: One Year Retrospective]] — Packy McCormick's creator journey
- [[2026-04-03-curiosity-consistency-newsletter-growth|Curiosity + Consistency]] — Newsletter growth levers
- [[2026-04-03-justin-welsh-newsletter-writing-process|Justin Welsh Writing Process]] — Systematic newsletter production
- [[2026-04-03-david-perell-writing-wisdom|David Perell: Writing Wisdom]] — Writing online shrinks the world
- [[2026-04-03-creativity-faucet-mental-model|Creativity Faucet]] — Julian Shapiro on flushing the pipe
- [[2026-04-03-magic-moment-writing-process|Magic Moment Writing Process]] — David Perell on finding the hook
- [[2026-04-03-weinberg-on-writing|Weinberg on Writing]] — Gerald Weinberg's craft advice
- [[2026-04-03-writing-repetition-frameworks|Writing Repetition Frameworks]] — Michael Dean on structural repetition
- [[2026-04-03-writing-in-public-inside-company|Writing in Public Inside Your Company]] — Papertrails and curations
- [[2026-04-03-hugging-the-x-axis|Hugging the X-Axis]] — David Perell on early-stage patience
- [[2026-04-03-julian-shapiro-mental-models|Julian Shapiro: Mental Models]] — First principles for creative work
Personal Development (14)
Productivity, learning, mindset, and life design.
- [[2026-04-03-getting-things-done|Getting Things Done]] — David Allen's productivity OS
- [[2026-04-03-the-4-hour-workweek|The 4-Hour Workweek]] — Tim Ferriss on lifestyle design
- [[2026-04-03-the-art-of-learning|The Art of Learning]] — Josh Waitzkin on mastery
- [[2026-04-03-the-miracle-morning|The Miracle Morning]] — Hal Elrod on morning routines
- [[2026-04-03-awaken-the-giant-within|Awaken the Giant Within]] — Tony Robbins on personal power
- [[2026-04-03-the-school-of-greatness|The School of Greatness]] — Lewis Howes on peak performance
- [[2026-04-03-the-charisma-myth|The Charisma Myth]] — Olivia Fox Cabane on presence
- [[2026-04-03-superbetter|SuperBetter]] — Jane McGonigal on gamified resilience
- [[2026-04-03-the-i-will-teach-you-to-be-rich|I Will Teach You to Be Rich]] — Ramit Sethi on personal finance
- [[2026-04-03-money-master-the-game|Money: Master the Game]] — Tony Robbins on investing
- [[2026-04-03-embrace-the-grind|Embrace the Grind]] — Tedium as competitive moat
- [[2026-04-03-three-ways-to-be-productive|Three Ways to Be Productive]] — Taylor Pearson on productivity modes
- [[2026-04-03-existential-optimism|Existential Optimism]] — Packy McCormick on self-sovereignty
- [[2026-04-03-schelling-point|Schelling Point]] — Naval on coordination without communication
- [[2026-04-03-bold|Bold]] — Diamandis on exponential thinking
Technology & AI (6)
AI, open source, and broader technology trends.
- [[2026-03-31-block-hierarchy-to-intelligence|Block: Hierarchy to Intelligence]] — Jack Dorsey on replacing hierarchy with AI coordination
- [[2026-04-01-karpathy-llm-knowledge-bases|Karpathy: LLM Knowledge Bases]] — Compounding knowledge loops with LLM-compiled wikis
- [[2026-04-03-oss-future-of-ai|Is OSS the Future of AI?]] — Tristan Handy on open-source AI
- [[2026-04-03-robots-and-bicycles|Robots and Bicycles]] — Ray Deck on AI augmentation
- [[2026-04-03-materials-science-unsung-hero|Materials Science: Unsung Hero]] — Hidden infrastructure that enables everything
- [[2026-04-03-the-global-chessboard|The Global Chessboard]] — Tomas Pueyo on geopolitics
Product & Process (5)
Product development methodology and frameworks.
- [[2026-04-03-shape-up-introduction|Shape Up]] — Basecamp's appetite-based product development
- [[2026-04-03-principles-of-shaping|Principles of Shaping]] — Converting ideas into buildable projects
- [[2026-04-03-data-science-for-business|Data Science for Business]] — Applied DS methodology
- [[2026-04-03-the-global-chessboard|The Global Chessboard]] — Geopolitical strategy frameworks