06-reference

not boring bad analogies

2026-04-02·reference·source: Not Boring·by Packy McCormick

Bad Analogies

Essay arguing that lazy analogies -- especially "they're losing money like Amazon did" -- are dangerous shortcuts that obscure whether a business actually has structural advantages.

Core Argument

McCormick dissects why Amazon's money-losing years are not a universal template for justifying burn. Bezos had a specific negative-working-capital flywheel, category-by-category scale strategy, and emerged with no real strategic competition. WeWork borrowed the analogy and went bankrupt. Uber's burn actually did resemble Amazon's network-effects logic and survived. The AI labs (OpenAI, Anthropic) are burning heavily with $19B+ run rates and improving margins, but they face intense direct competition with similar strategies -- unlike Amazon or Uber, no single lab has a clear path to strategic solitude. McCormick questions whether recursive self-improvement creates winner-take-all dynamics or just keeps everyone on the same treadmill. He pushes back on "straight lines on graphs" ASI arguments, predicting excellent software rather than God.

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