Our NEW AI Writing Tool Is Here

Product launch announcement for Ghostbase, described as the world’s first “Thought Leadership Writing Engine” powered by a model called G1, co-built with Sam Shore.

Key Ideas

Ghostbase differentiates from ChatGPT/Claude by creating a custom mini-model trained on your content library, then writing in your specific voice and style. Three-step setup: create client space, add content to knowledge base, configure writing voice. Key feature is “Custom Playbooks” — repeatable templates for specific content formats (case study breakdowns, LinkedIn posts, email sequences). Includes two free downloadable prompt packs: newsletter templates and opening paragraph patterns. This is fundamentally a product launch/advertisement for their own tool.

RDCO Mapping

The voice-matching and custom model approach represents one solution to the AI authenticity problem. The playbook concept aligns with our Skills-based approach to encoding editorial process. Marked as sponsored since it promotes a product the authors have a financial stake in.