/decisions · 2026-05-11 · board backfill · squarely

Squarely growth: does the puzzle format support a daily challenge mechanic?

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Reforge diagnosis: Squarely is mistaking turbo boosts (personal network) for an engine. Fix needs a Wordle-style daily mechanic in the iOS app — depends on whether the puzzle format actually supports it.

Context

Strategy doc at 01-projects/squarely-puzzles/growth-strategy.md. Two-engine path:

  1. Fuel the existing Amazon search engine
  2. Build a viral engine in iOS via daily puzzle + Wordle-style share mechanic

Engine #2 depends on a founder call: does the puzzle format support a single daily challenge that all users solve in parallel (Wordle pattern)? Without that, the share mechanic doesn't work the same way.

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