/decisions · 2026-05-09 · GEO foundation + bet
Brief 1 — foundation broken. raydata.co is double-blocked: Cloudflare's managed Disallow:/ robots.txt covers 10 AI bots AND the WAF ai_bots_protection: "block" 403s ClaudeBot. GPTBot / PerplexityBot / Google-Extended got 0 hits in 7 days. ChatGPT-User (live retrievals) hit 13 times but 5 were 404s on dead /p/ paths from a missing redirect after URL migration.
Brief 2 — bet unproven. Zero rigorous public studies trace LLM citation → revenue. Vendor case studies (Profound / Peec.ai / AthenaHQ) measure share-of-answer only. Base rate is brutal: 93% zero-click on AI search responses. Recommendation: don't invert the X-first content engine. Augment with a 60-day reversible measured test instead.
Combined call: fix the foundation reversibly + run a 60-day measured test before committing engine resources.
Defaults below are my recommended cuts based on the briefs. Adjust whichever feel off.
Top 5 default-on are the ones the briefs measured at 0 hits and want unblocked first. Bottom two are stretch-test additions.